Sherrilynne Starkie

MAY 9, 2018

This week's top 5 social media must-knows include Hootsuite and Pinterest, Google News and AI, New Buttons for Instagram, Facebook user loyalty and new features from WhatsApp. Facebook privacy: Survey suggests continuing US loyalty. WhatsApp rolls out a new feature for group chats. Sherrilynne Starkie. followers . May 09, 2018.

News 170

News Google Social Media HootSuite 170

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023.

B2B 117

B2B Trends Social Media UGC 117

agora pulse

DECEMBER 1, 2020

Here’s an overview of the different ways you should be making money as a social media marketing agency. Whether you’re getting ready to launch your first marketing agency or you want to expand your current offerings, you have tons of options for generating revenue. Services Your Social Media Marketing Agency Can Offer.

Social Media 136

Social Media How To Social Media Management Marketing 136

Oktopost

APRIL 9, 2019

As a marketing agency, you know your clients need results. Here’s where social media reports come in. B2B marketers who give their clients detailed reports that clarify how specific marketing tactics contribute to business growth will inspire ever-growing trust, solidifying their credibility as proven experts.

Report 95

Report Social Media B2B How To 95

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.

Sentiment 108

Sentiment Banking Patterns Hotels 108

Hootsuite

FEBRUARY 5, 2024

Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Clear data.

Analytics 97

Analytics Instagram HootSuite Metrics 97

Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. What is social media personalization and why are marketers prioritizing it? Consumers expect that same level of service online. And not just respond.

Social Media 122

Social Media Sentiment Data Team 122

Sprout Social

FEBRUARY 17, 2022

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Simply put—because it works.

Template 129

Template Templates Marketing Sample 129

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience. Leave a comment Click here to cancel reply.

Loyalty 124

Loyalty Foursquare Social Media Retail 124

Sherrilynne Starkie

NOVEMBER 26, 2017

These machine-readable labels seemed so full of promise for marketers about 10 years ago, but they never really caught on in North America. LinkedIn keeps getting better and better for marketers and sales professionals. Ephemeral content is known for boosting audience engagement and loyalty, so watch for brands to pile in.

Features 230

Features Tools Smart Phone LinkedIn 230

Sprout Social

FEBRUARY 15, 2024

It’s not possible to have a successful digital marketing strategy or social media strategy without it. Here’s a peek at some of the many ways audience engagement can benefit your brand: Increase brand loyalty When your audience engages with your brand, especially more than once, they are more likely to stick around for the long term.

Engagement 103

Engagement Tips Loyalty Metrics 103

Convince & Convert

DECEMBER 5, 2017

For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. According to recent Forrester research , one of the most significant hurdles to excelling in this new reality is support teams and marketing teams not being on the same page. Something amazing is happening.

Social Media 208

Social Media Marketing Team Upcoming 208

Bill Hartzer

OCTOBER 20, 2011

“Some of our most recognized and best-loved brands are falling victim to an economy in which price is the paramount concern for consumers,” said Quinn, author of Webs of Fate, a novel about the retail fashion industry from Greenleaf Book Group (www.darlenequinn.net). Brand loyalty used to mean something in the retail business,” Quinn said.

Loyalty 96

Loyalty Brands Retail Fashion 96

Sprout Social

JANUARY 24, 2024

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. Influencer- brand collaborations can take many different forms, but our Q3 2023 Pulse Survey of 307 social marketers in the United States reflects some interesting trends.

Influencer 100

Influencer Brands Collaboration Authentication 100

Mindjumpers

NOVEMBER 5, 2012

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. However, I think most social media managers have to admit that they, at some point, have regarded a boost in likes gained through a competition as an indicator of brand loyalty or success. Superfans drive brand loyalty and engagement.

Facebook 275

Facebook How To Loyalty Social Media Management 275

Hootsuite

MAY 20, 2021

In fact, according to our Digital 2021 Report , there are now: 2 billion users on WhatsApp. If your brand is the latter group, there are five main benefits of social messaging that will help encourage you and your internal stakeholders to take the leap. Create ‘wow’ moments that boost customer loyalty and retention.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Proactive Report

JUNE 17, 2020

The latest Reuters Digital News Report has some interesting findings that every PR practitioner should heed. The global study polled 80,000 online news consumers in 40 markets, including Kenya and the Philippines for the first time. The use of online and social media substantially increased in most countries. 626 676 6419.

News 66

News Journal Loyalty Groups 66

Sprout Social

MAY 11, 2021

It’s often the repeated micro-interactions that create a foundation for long-term trust and loyalty. 70% of agencies say that social is an integral part of their overall service package, according to Sprout’s Agency Pricing & Packaging Report. Consider your status check-ins, inquiries and of course, approvals.

Collaboration 127

Collaboration Review Process Banking 127

Saying It Social

FEBRUARY 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Are You Seeing ALL of Your Facebook Friends’, Groups’ and Pages’ Statuses on Your Updated Facebook Home Page? Are You Seeing ALL of Your Facebook Friends', Groups' and Pages … [.] Are You Sure?

Groups 128

Groups Groups Facebook StumbleUpon 128

Oktopost

FEBRUARY 24, 2022

Social selling goes even further to benefit both B2B brands and individual salespeople: Thought Leadership: Another interesting statistical insight is that 47% of buyers report being influenced by thought leadership to purchase from a vendor who they hadn’t previously considered a leader in their field. Leverage Industry Pages and Groups.

B2B 171

B2B Brands LinkedIn Groups 171

The Realtime Report

DECEMBER 15, 2019

One of the best ways to stand out is to grow your customers’ brand loyalty. Their word-of-mouth-marketing is invaluable. So, if you want to set yourself apart from other wine brands, check out these tips on building loyalty. That means using social media marketing to your advantage. Provide Value Over Promotion.

Brands 91

Brands Loyalty Hosting Eventful 91

The Realtime Report

JANUARY 29, 2019

Create new communities largely through leveraging connections within existing networks such as culling prospects from social fan pages or LinkedIn groups. As they grow, and more diverse members join, the dynamic influences the direction of the group organically. Many members of groups sit silently in the bleachers.

Communities 126

Communities Wikipedia Collaboration Discount 126

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

Experienced marketers will tell you that customers are much more likely to respond to campaigns that engage them on a personal level. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. In terms of rate of response, the simple SMS dominates the market. A few statistics….

SMS 187

SMS Strategy Marketing Discount 187

Sprout Social

JANUARY 3, 2023

It’s a tool for customer service and nurturing loyalty. Working with customer service, product and other departments on your strategy helps you get the most from your marketing resources. Let’s take a more in-depth look at how departments outside of marketing can support implementing a comprehensive social strategy.

Collaboration 120

Collaboration Social Media Team Sentiment 120

Hootsuite

OCTOBER 18, 2022

Increase conversion, loyalty, and customer retention. Joy – Rewards, Loyalty Program. According to Insider Intelligence’s latest report, spending on durable goods fell 3.2% So how do you boost sales in an unpredictable market? Improve your customer shopping experience and boost brand loyalty. Pricing: Free.

FAQ 97

FAQ Price Loyalty Review 97

Later

APRIL 9, 2020

Thinking about jumping into affiliate marketing on Instagram? In this blog post, we’re explaining what affiliate marketing is, how to get started, and how you can use an affiliate program to fast-track your brand’s growth and success! Table of Contents: What is Affiliate Marketing? What Are the Benefits of Affiliate Marketing?

Affiliate marketing 97

Affiliate marketing Affiliate network Instagram Marketing 97

The Realtime Report

JUNE 21, 2019

84% of businesses that invest in improving customer experience report an increase in revenues. Developed by Fred Reichheld of Bain & Company, NPS is a powerful customer loyalty metric that enables businesses to verify whether their customer engagement investments, strategies and policies are trending in the right direction.

Metrics 79

Metrics Aggregator Price Loyalty 79

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing. Why this surge?

Patterns 118

Patterns Sentiment Analysis Proposal 118

Sprout Social

AUGUST 26, 2020

But despite the rising mainstream popularity of esports, marketing to the esports audience is far from easy. For starters, we’re talking about a fragmented, hyper-social group of consumers who span the globe and have opinions on teams like 100 Thieves, Team Liquid and Evil Geniuses. A more strategic approach to esports marketing.

Data 85

Data Strategy Marketing Sports 85

Keyhole.co

FEBRUARY 16, 2024

It is particularly essential for busy social media marketers who value their time. Competitor insights from YouTube may be as follows: Posting frequency Video type and quality Audience Engagement rate Marketing and advertising strategies, etc. However, not all YouTube competitor analysis tools offer downloadable reports.

Analysis 52

Analysis YouTube Tools Strategy 52

Sprout Social

JULY 30, 2020

In fact, roughly half of consumers report using social more since the coronavirus pandemic began. Ingredient is a food marketing agency and several of their clients are grocery stores, which were deemed essential businesses during COVID-19 and were one of the few places consumers still regularly visited during the pandemic. .”

Retail 120

Retail Groups Groups Social Media 120

Sprout Social

APRIL 10, 2017

For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. Your Facebook marketing strategy has to be unique. Looking to get more out of your Facebook marketing? There’s an ocean of potential customers you can reach on Facebook.

Strategy 111

Strategy Facebook Marketing Metrics 111

Hootsuite

JULY 6, 2022

In a 2021 survey, 44% of people reported using Instagram to shop weekly. They’re reporting using features like shopping tags and the Shop tab. These groups let you connect with people on an individual level. 50% of participants in a study reported being more interested in a brand when they see ads for it on Instagram.

Instagram 117

Instagram HootSuite UGC Influencer 117

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? Join LinkedIn groups your clients and customers are in LinkedIn is a great platform for networking, and the ability to join groups related to your clients’ and customers’ interests can help you get to know them better and forge stronger connections.

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? Join LinkedIn groups your clients and customers are in LinkedIn is a great platform for networking, and the ability to join groups related to your clients’ and customers’ interests can help you get to know them better and forge stronger connections.

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Sprout Social

FEBRUARY 18, 2020

Responding to customers has been shown to lead to stronger brand loyalty among customers. But when you practice social media listening , you’re taking an overall look at brand mentions and industry trends to better inform future marketing decisions. Social monitoring is an essential part of any social customer care strategy.

Social Media 134

Social Media Strategy Brands Airlines 134