LinkedIn Group feature is a prime example of how. As a LinkedIn member you are able to create an open conversation on any subject or profession. More importantly however are the reasons why this Groups feature is so great. LinkedIn has improved upon this feature making it easier to engage in conversations. After reading LinkedIn Takes Groups To The Next Level, I thought I’d highlight and simplify it’s improved features. LinkedIn will be integrate more with Twitter, greater sharing options with more ability to follow. MORE >>

When I speak to CEO groups , the first thing I ask the audience is what they want to learn during our three hours together. More often than not, they want to know how to use LinkedIn for prospecting. But, if you’re like me, and would prefer an introduction or a warm lead, following are five steps for using LinkedIn to do just that. For instance, you can upgrade to the premium version of LinkedIn or use Mozenda to scrape data for you. Using LinkedIn to Prospect originally appeared on Spin Sucks on August 30, 2011. Uh…are you logged in?). MORE >>

Why should you care about LinkedIn’s ad platform? Well, there are 80 million LinkedIn users worldwide; 1.5 LinkedIn offers a number of ways to reach your audience. This allows companies to create and place highly targeted ads on pages throughout the LinkedIn platform. Your ad can be created quickly to show up on Profile pages, the home page, the inbox page, search results page and on group pages, too. One of the improvements to LinkedIn’s ad platform lets you target by current job title, which helps you build a more precise audience. MORE >>

Taking it forward, I thought it would be a good idea to elaborate on a network which caters to corporate, namely LinkedIn. The way clientele of LinkedIn functions is quite different from the one of Facebook and Twitter. While latter offers a more informal approach, LinkedIn requires a more corporate approach with strict business focus. Engagement on Facebook could involve fun updates and contests, LinkedIn requires to the point discussions on topics that revolve around your business and its sectors. Would love to hear anything that you have tried on LinkedIn. MORE >>

Launched in 2003, LinkedIn is a business-related social networking site. With last month’s LinkedIn stock market launch the company is more talked about than ever. While LinkedIn’s main draw is its connections feature, which allows registered users to maintain relationships with business/personal contacts, the site offers many other business-oriented features. Overview of LinkedIn. At its most basic, LinkedIn’s functions are: People search, keeping in touch, and extending your network. Here is a list of uses for LinkedIn. Improve Your Visibility. MORE >>