Remove influence
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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? Develop social news backgrounders.

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Social You Should Know—April Social Media Updates

Ignite Social Media

Snap Is Losing Influencers, While Instagram Gains Them. This probably doesn’t come as a surprise, but over the past year 86% of marketers and 89% of influencers reported using Snapchat less for influencer-marketing campaigns , according Activate. YouTube and Twitter also seem to be losing ground with influencers.

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7 New Instagram Features You May Have Missed

Likeable

Instagram Explore now groups content by personalized topics (e.g. Beauty, Sports, Fashion), giving users a better way to navigate the page—and potentially stumble upon a new fashion trend or beauty brand. New Call-to-Action Buttons. Sign up to our weekly #TBT newsletter for the latest social news.

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Digital PR: Finding Brand Ambassadors

Proactive Report

You need to find people or groups who already love and support your brand and would be delighted to forward your message. But in most cases a brand ambassador is likely to be someone with a decent following online, either on their blog, Facebook, Twitter or other social news sites like Digg , Reddit or StumbleUpon.

Brands 101
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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Bloggers often hold contests or group projects to encourage others to blog about certain topics. Don’t overlook mailing lists and groups. Hold a contest.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

You may also need to monitor particular topics, which may have conversations around groups of different keywords. People mention what they are doing on social media channels and they also look for advice. Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Bloggers often hold contests or group projects to encourage others to blog about certain topics. Don’t overlook mailing lists and groups. Hold a contest.

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