Janet Fouts

SEPTEMBER 16, 2014

At the end of the process he discovered that rather than a shapely bell curve, he had several clusters of information showing that Americans liked their sauce in 3 main groups; plain, spicy and chunky. Not only was this news to Prego, it was news to the entire industry. What’s that got to do with social networks?

Social Media 153

Social Media Focus Group Research Social Networking 153

Janet Fouts

APRIL 18, 2011

I say it wherever I go, whether speaking to a large group or coaching my clients one on one. Listening is the most important part of any social media strategy. Thing is, effective social media listening isn’t as intuitive as it may sound, and some never really get the value of it until I can show them cases.

Social Media 136

Social Media Attensity SM2 Radian6 136

Janet Fouts

MAY 13, 2014

Click on the titles at the top of the graph and you can drill down to see where your viewers came from, what industries they work in and then scroll down to see a quick snapshot of who they are and investigate further. This can lead to obsessive reloading and drilling down to see who in which industries were viewing your profile!

LinkedIn 149

LinkedIn Skills Industry Social Networking 149

Janet Fouts

OCTOBER 2, 2013

If you’ve got an engaged social media presence start looking at who those people are. Solve industry problems without selling. Look through your social media engagements for issues people are having and help them resolve the issue. Social Media Tips and Tricks Content Marketing' Pretty cool huh?

Advertising 182

Advertising Content Marketing Press Release 182

Janet Fouts

FEBRUARY 25, 2013

Twitter chats (AKA Tweet Chats) are simply a group discussion that takes place on Twitter. Sometimes the questions are selected in advance by a moderator, who poses 3 or 4 questions to the group or to the guest being interviewed. If you’re in PR and you want to network with your peers in that industry? Why a Tweet Chat?

Twitter 141

Twitter Hashtag Influencer Compete 141

Janet Fouts

MAY 28, 2020

Think small, tightly knit trade communities or Facebook groups for example.). Years and years ago when I started an online community in the ’90s we tried to create a safe space for people who worked in the restaurant industry. It’s always been this way and it has never changed. Their passion came forward, and it was beautiful.

Communities 105

Communities Feed Feedly Conversation 105

Janet Fouts

JUNE 15, 2017

Instead, after almost every session the participants broke out into small groups to discuss the topic of the panel and how we could apply it to our own businesses. The organization provides training in the culinary industry and reclaims local, healthy food that would otherwise be thrown away.

Forums 116

Forums Company Social Enterprise Training 116