Small Business Mavericks

JANUARY 29, 2012

There are some marketers that are quite sensitive when it comes to any foray into social media by Google. Google doesn’t have a great record for long term support of projects if they don’t grab everyone’s attention immediately, so there is a little resistance to Google+.

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Badge Widget Google Energy 98

Small Business Mavericks

FEBRUARY 5, 2014

If you’ve been wondering why your quality scores are going down at Google AdWords even while you increase the click-throughs to your PPC ads, there is one particular element that you should pay attention to and check on first before you do anything else. Believe me, Google will notice this and it will affect your quality score.

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Adwords Widget Small Business Google 98

Small Business Mavericks

MARCH 18, 2014

Suppose you sell yellow widgets. Some may be active on Google+ and Twitter. Some of your target audience may be active on Pinterest but none of the other networks. Some of your target audience may be active on Pinterest but none of the other networks. Others may stick to Facebook.

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Hashtag Widget How To Social Networking 101

Small Business Mavericks

APRIL 11, 2011

Red widgets, yellow widgets, pink widgets with blue polka dots, etc. Having a separate page for each widget is not going to help you rank for widgets. A Different Page For Every Similar Product You Have – OK, so you have a catalog of 1,000 products. Outbound links have no value.

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SEO Widget Case Study NoFollow 93

Small Business Mavericks

MARCH 9, 2011

Widgets and tools that allow for embedded content have been around for years. Seriously, this isn’t a mind-sweeping technological advancement. WordPress has plugins that do the same thing so it’s really nothing new. But I have yet to see a really good tool that allows you to embed Facebook content.

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Small Business Content Facebook Case Study 87

Small Business Mavericks

MARCH 5, 2011

Here is a list of items that I could include in the definition of content: On-page text Photos Videos Social media text, photos, and videos Widgets Downloadable applications Interactive games Inbound links This is just a smattering. I’m sure you can come up with your own.

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Content Case Study Press Release Small Business 79

Small Business Mavericks

DECEMBER 17, 2012

Google announced last week that several improvements were rolled out to the Google+ platform. Here are a few of the improvements that Google+ announced: On-the-go profile editing. Mobile notifications from your favorite Google+ circles. Better interaction with Google+ Communities for the mobile phone and tablet.

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Mobile Google Widget Notification 87