Small Business Mavericks
MARCH 11, 2015
Did you see this Google+ post by Gary Illyes? Here’s something for y’all web wranglers: please tell search engines about your HTTPS URLs! A recent, small scale analysis we ran showed that more than 80% of the HTTPS URLs that are eligible for indexing (i.e. Security Makes a Difference in SEO.
Small Business Mavericks
MARCH 9, 2015
“A site’s URL structure should be as simple as possible. Consider organizing your content so that URLs are constructed logically and in a manner that is most intelligible to humans (when possible, readable words rather than long ID numbers). A URL like [link] is much less appealing to users.” Computers do.
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Small Business Mavericks
AUGUST 14, 2012
But Google has finally announced that Google+ custom URLs are on the way. When these are finally rolled out, there will be a huge run on Google+ custom URLs. And what a powerful custom URL that will be for the person who snags it. You can bet the first people to get theirs will be Google+ members.
Small Business Mavericks
DECEMBER 28, 2012
For the longest time Google Analytics was the only free open source analytics program. Many online marketers opted to use a paid analytics program so they could keep their information private and away from Google’s eyes, or they had other reasons. URL and IP blocking. It’s called Piwik. Custom login panel.
Small Business Mavericks
JUNE 7, 2012
If you like Google’s Webmaster Tools, then you’ll likely find Bing’s new Webmaster Tools helpful. Some of these look like they’re mirrored or modeled after Google’s tools. You can enter the URL of any page on any of your verified domains and Bing will analyze that page to see how you are doing with SEO.
Small Business Mavericks
AUGUST 12, 2013
Authorship markup – Google is focusing more and more on Authorship markup. You should claim your Google+ account, link to your articles from your Google+ profile, and utilize Authorship markup whenever possible. Canonical URLs - This tells Google which permalink and page should rank for important search terms.
Small Business Mavericks
DECEMBER 23, 2013
Google Analytics is rolling out a new feature. You simple take a collection of URLs and group them into a content grouping category so that you can view aggregated metrics and analyze them. By being able to follow the metrics for the entire content group, you can see how your readers engage with that content across all of those URLs.
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