Direct Marketing Observations

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The Google+ Conundrum

Direct Marketing Observations

If you’ve been in the social space for any amount of time now, you have seen Google’s “other&# attempts at going/being social. Google Sidewiki , Google Wave , Google Buzz and in each case, the premise was clear but the execution not so. Which leads us back to Google + and the logjam.

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Monitor your social space with 7 tools and 16 minutes of setup.

Direct Marketing Observations

If you’re the average person, you don’t have time for paid monitoring tools; and furthermore, you really don’t want to mess with complicated social media monitoring tools or setup either. You check out these 7 easy tools with even easier setups. Google Replay. Time elapsed: 30 seconds.

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Social Media: What’s Right, What’s Wrong, and What’s Next?

Direct Marketing Observations

Is it tools? One thing that is safe to say is that Google will make another play in the social space. Because Google understands that if you can keep your people in network, then you can market to them, you can sell to them, and they are that much more valuable to you and your partners. Is it a platform? Is it a mindset?

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How are Those 2022 Predictions Working Out?

Direct Marketing Observations

The proliferation of apps and tools for creative purposes skyrockets in 2022. This isn’t as much a prediction as it is an acknowledgment that people search whether it’s via Google or via Facebook. Everyone is a creator even if they are not creative and thus teaching a man to fish has never been more attainable.

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30 Social Media Sites, Tools, Posts and Articles that I Bookmarked from 2010

Direct Marketing Observations

One of the things that I do throughout the year though is, I stockpile sites, blog posts, articles, tools and things that just catch my eye-Oh yea that’s called social bookmarking isn’t it? 4) A ridiculously long Directory of Social Media Monitoring and Analysis Tools. I know it was for me.

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What or Who will Continue to Shape our Social Media World?

Direct Marketing Observations

Apple -Apple continues to set the standard on how we “should&# and do consume our media, though don’t be amazed at their seemingly disinterest in applying branded social tools and functionality to their devices, just be patient. Stay tuned as to how Google starts and continues to weave social elements into our search results.

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Should Your Social Networks Mingle?

Direct Marketing Observations

In fact, back in April there was a pretty good post in Social Media Today on 7 social media aggregation tools that you should use that caught my eye. Messenger services are available through Google Talk, AIM, Live Messenger and Yahoo Messenger. I went through the list and I was familiar with 4 of them. Actually 2 points. Point #1.