Sherrilynne Starkie

FEBRUARY 18, 2020

It integrates digital marketing communications strategies and tactics to maximize impact, extend reach and deliver a measurable return on investment (ROI). Getting to Google Page One means increasing your website’s Domain Authority , and a great way to do this is to get backlinks from other high authority websites. Here’s the problem.

Fashion 409

Fashion News Report Review 409

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. A balanced communications strategy is going to maximize the return on investment. Google is prescriptive about how to present information.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

SEPTEMBER 2, 2018

Many companies fail to include media relations as part of their content marketing strategies. This means they are walking away from opportunities to gain exposure to massive audiences, getting the SEO benefits of backlinks from high authority websites and often, winning a Google Page One ranking for their priority keywords. Contact me!

Policies 186

Policies News Reputation Report 186

Sherrilynne Starkie

DECEMBER 7, 2013

Every blog and website I visited seemed to advertising The Bay via banner ads and Google ads. ‘Clever marketing’ I thought, recognizing a classic ‘retargeting’ strategy. Retargeted (or remarketed) ads were innovated by Google and have recently been adopted by Facebook and LinkedIn too. Related articles.

Adwords 296

Adwords Retail Statistics Privacy 296

Sherrilynne Starkie

JULY 19, 2014

Mobile Application Development and Marketing Strategy. Why Mobile Ads Are Seen as a Boon to Facebook, But a Plague to Google by Todd Wasserman of Mashable. Facebook graph search and your privacy. PLEASE LIKE MY FACEBOOK PAGE. Related articles. Facebook: New Mobile App to manage its ads.

Facebook 319

Facebook Mobile Privacy Advertising 319

Sherrilynne Starkie

MARCH 14, 2018

There are free tools such as Google Alerts, Social Mention and Mentionmapp. The content calendar is a crucial part of a smart strategy. Need to sharpen your content marketing strategy and programs? It’s important to keep up on what’s happening in online communities and where a brand or issues is being mentioned.

Consultant 268

Consultant Social Media Content Marketing 268

Sherrilynne Starkie

AUGUST 18, 2014

The change underlines the social network’s strategy to monetize the service. Google goes for mobile lifestreaming. People who like to use Facebook to send messages from their phones are now required to download Facebook’s standalone messenger app. This applies to both Android and iOS. Related posts: Mobile adverts are the way forward.

Facebook 283

Facebook Wikipedia Mobile Applications 283

Sherrilynne Starkie

JANUARY 3, 2019

Documenting strategy, less focus on keywords, personalized content are the top three. Content format innovation, Google analytics certification feature too. B2B content marketers New Year’s resolutions for 2019. These top five professional 2019 resolutions for B2B content marketers are achievable and imperative.

Social Media 150

Social Media B2B Analytics Newsletter 150

Sherrilynne Starkie

NOVEMBER 1, 2018

Entire Twitter accounts have been built on this strategy. Google has launched emoji style mini stickers for Gboard, designed for those who may have stared into the eyes of emoji and not seen themselves staring back. Many users knowingly tweet false and damaging information and opinions in an effort to go viral via retweets.

Vimeo 186

Vimeo LinkedIn Privacy Publishing 186

Sherrilynne Starkie

JUNE 22, 2013

In short order, we’ve adopted these tools, and there is a lot new ones coming out such as Google Glass and the Apple smart watch, Pebble, said Young. The June 11 to 13 Fireworks Factory web strategy conference was an invitation only event focused on insight and ideas. We have a digital cloud around us.

Data 327

Data Foursquare Conference Wikipedia 327

Sherrilynne Starkie

JULY 13, 2018

Google-owned YouTube is dedicating $25 million to improve online videos in news , and is launching new product features to improve its news experience. Is Quora part of your PR strategy? Follow List. Embed List. 25 million from YouTube to support online video news. Jul 13, 2018. Lens Explorer is available on iOS only. Jul 13, 2018.

News 34

News YouTube Instagram Questions 34

Sherrilynne Starkie

JANUARY 8, 2018

Podcast Production Google Home and Amazon Alexa are driving the on-demand audio content trend. Traditional Research Provides insight to inform strategy and creative. Online research Provides insight to inform strategy and creative and tactical adjustment on the fly. Strategy Development. HTML, CSS and JavaScript.

Skills 334

Skills Social Media Sysomos Aggregator 334

Sherrilynne Starkie

JANUARY 20, 2020

Google Alerts are one good free tool. Follow only those profiles that can inform or further your own strategies. Google Keywords, Moz and Wordstream all have useful free tools to help with this. You should also get your Google paid ads up and running as soon as your website is ready to go. Earned Media Foundations.

Marketing 284

Marketing Tourism Content management systems Influencer 284

Sherrilynne Starkie

MARCH 8, 2014

Do you use the ‘throw it against the wall and see what sticks’ strategy in planning content? HOW TO: Get Started With Google Analytics. Featured Headline Social Media analytics Content marketing Facebook Google Marketing' Bar graph (Photo credit: Wikipedia). Pinterest leads Facebook in retail. Related articles.

Analytics 294

Analytics Content Marketing Wikipedia 294

Sherrilynne Starkie

MARCH 2, 2020

Not only does it provide visibility for your company, product or service, it powers most content marketing and social media strategies. Publish your email address and phone number on your website, on Google My Business and in your other social media profiles. Getting covered by the news media is essential to digital marketing success.

News 404

News Report Software Badge 404

Sherrilynne Starkie

DECEMBER 7, 2020

Digital engagement strategy has never been more important. Google Home and Amazon Alexa are driving the on-demand audio content trend. This year is the most challenging as we learn to cope with largescale downsizing , huge job losses, lengthy furloughs and daily working from home. Podcast Production.

Skills 195

Skills Drupal Diagrams Content 195

Sherrilynne Starkie

FEBRUARY 1, 2014

Because, according to Google, up to 90 per cent of all media consumption is now screen based and continuing to use a format designed for paper and ink just doesn’t make sense. What is Rob Ford’s media strategy? The government takes its lead from Coke, probably the world’s most recognized brand. How to fire your PR agency.

Press Release 295

Press Release Wikipedia Skills Blogger 295

Sherrilynne Starkie

FEBRUARY 20, 2018

But, if gaining a page-one ranking is the main goal, a social media strategy can’t do it alone. There are more than 200 factors that Google considers in deciding a web page’s ranking, and they are always changing. And thanks to Echo, Google Assistant, Siri and Cortana, voice search is now really important too.

Consultant 220

Consultant Social Media Marketing Skills 220