Josh S Peters

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HOW TO: Optimize the OG:Description Tag for Search and Social

Josh S Peters

Another point of interest with LinkedIn is that it doesn’t seem to pull in special characters like Facebook, Google and other do. Google Plus Description Limit is 200. Google Plus OG:Description Tag Display Limit. There are hundreds of other sites, platforms, niche networks, etc. In the example the title has a ?

How To 266
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10 Marketing & Promotion Tips to Help You Get More Traffic

Josh S Peters

Get started by visiting the Google Adwords homepage and signing up to the world’s largest PPC advertising network: adwords.google.com. Create a Social Media Presence . Social media is one of the new faces of the internet, and the major social networks combined easily encompass more than one billon internet users.

Tips 165
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Search and Social Weekly (1.10)

Josh S Peters

Last week we saw some great announcements from Pinterest (of which I’ve already taken advantage ) as well as some great new things from Google+ and some great content marketing resources. Google Reader Alternatives: 3 Web Based RSS Readers to Manage Your Subscriptions via Kikolani. On July 1st, Google Reader says goodbye.

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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. and determine what blogs they read, social networks they use, forums or wikis they use, etc. Use Google and look for research done by others about your target demographic. and research your customer, your products, your competitors products, etc.

Strategy 186
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Twitter Analytics… we’re waiting

Josh S Peters

To me it’s not just the fact that Twitter is behind the game with all of it’s competitors in the social networking field, with only Google + being a bigger embarrassment in the analytics department, it’s that this is a trust issue.

Analytics 150
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The Convergence of Search and Social Part 2 – Social Media

Josh S Peters

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Build your campaigns with search and sharing in mind to get more out of your social media dollars.

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Search and Social Weekly (1.6)

Josh S Peters

Upon getting to play with the new search bar, I found myself impressed – it’s clearly a better interface, and while perhaps not a “game changer”, it definitely improves upon the ability to search on Facebook, and it has the potential to be built upon quite nicely… 10 Innovative Social Media Newsjacks of the Super Bowl Power Outage.

YouTube 220