Dave Fleet

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A Digital Lens on the U.S. Election

Dave Fleet

If you’re not familiar with the phenomenon, the top social networks – Facebook, Twitter, Instagram – all allow users to ‘follow’ other people whose content then provides the basis for what they see when they log in to those services. Corporate Social Media ≠ Personal Social Media. Echo Chambers Prevail.

Analytics 305
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50 Great Apps for Your iPad

Dave Fleet

GoodReader – Integrates with Google Docs, Dropbox, box.net and other services. Social Networking. HelloTxt – Lets you update multiple social networks from one app. IM+ Lite – Integrates with multiple IM and social network tools. Google – Suite of Google apps.

iPad 321
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Monday Morning Reads: Mobile Apps; LoTR Revisited; Funky SEO

Dave Fleet

Fast Company: Google Gives More Prominence to Social Search. Google has bumped-up the prominence of social results in its search results, making the convergence of social and search strategy all the more important. Social rising in search. Augmented reality and social collide.

SEO 262
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Thoughts on Disconnecting

Dave Fleet

No Internet meant no Google Maps ; no Trip Advisor ; no online bus schedule; no Google searches; nothing. We had to use a phrasebook instead of Google Translate. Still, social networks are all about connecting with other people. Was this tough? It was unsettling at first, but the feeling passed. Looking ahead.

Energy 304
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A Digital Lens on the U.S. Election

Dave Fleet

If you’re not familiar with the phenomenon, the top social networks – Facebook, Twitter, Instagram – all allow users to ‘follow’ other people whose content then provides the basis for what they see when they log in to those services. Corporate Social Media ? Personal Social Media. Echo Chambers Prevail.

Analytics 150
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Reflections on the changing digital agency environment

Dave Fleet

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Newly (re-)accelerated change in social networks. Decline of community management (in some areas).

Mobile 105
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Compete Responds To Criticism

Dave Fleet

My primary concern was that, after seeing nearly a 90% variance between their numbers and those from Google Analytics on my own site, I couldn’t trust that their numbers for other sites would be correct. when comparing the traffic numbers for local analytics (google, omniture, etc) to the numbers on Compete.com.

Compete 277