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9 of the Best Free Social Media Analytics Tools

Pamorama

Want to know what’s working on social media? ocial media analytics tools can help you make sense of how well your social media marketing efforts are paying off and identify areas that need improvement. These 9 free social media analytics tools are some of the best out there. Word-of-mouth advertising is very powerful.

9 Actionable Ways To Prove & Track Your Social Media

Techipedia: Tamar Weinberg

For the last few years, social media has taken the marketing world by storm, if you aren’t engaging with your visitors then you’re probably putting yourself at a massive disadvantage against your competitors who do. However I’ve spotted a disturbing trend amongst many marketers who utilize social media; they don’t know how to track it properly!

Google+, Google Apps and Your Social Graph

Proactive Report

One of the strongest reasons emerging for businesses to take a closer look at using Google+ is the integration with their other apps.  Ways to Use  Google Apps. Google Map Maker -  HealthWorks recommends that healthcare orgs use this feature to help people find the nearest place to get assistance. and then add Google Offers for the deals in the area. Voila! 

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). However, as the posts and articles highlighted below show, plenty of questions remain, such as how much should we budget for social media?

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100+ Social Media Monitoring Tools

Pamorama

From fans to followers, brands are actively working to engage their current and future customers via social media — and online reputation management is quickly becoming a vital part of doing business. Social media monitoring helps brands discover, in real time, who is saying what online and where the conversations are happening so they can respond in a timely fashion. Businesses also need to measure, analyze, and report on their social media efforts. Some simple methods consist of leveraging Google Alerts and Twitter Search. Social Mention.

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Social Media Strategies: The Changing role of Content Strategist

Social Media Citizens

Welcome to my new series of posts “Social Media Strategies" where I will try to clear up some taboos about social media strategies, tools and other buzz words of our social life which sometimes unnecessary confuse us in this industry. That’s the techniques tested by time in offline media and they do work. Content Strategy. Becoming a trusted source.

100+ Social Media Monitoring Tools

www.pamorama.net

pamorama marketing, life, social media Home About Bookshelf Links Contact 100+ Social Media Monitoring Tools by Pam Dyer on October 12, 2010 Share From fans to followers, brands are actively working to engage their current and future customers via social media — and online reputation management is quickly becoming a vital part of doing business.

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List of Social Media Management Systems (SMMS)

www.web-strategist.com

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter @ mattgalloway Wow thanks, I really appreciate that. This is one component of Social CRM, which if you haven’t heard about, please read the report on the 18 use cases of Social CRM.

Is Google+ About To Make Facebook Frown?

Twist Image

It's time to pay attention to Google+. Back in July, I Blogged about Google 's foray into online social networking, Google+ (more here: Co-dependency In The Age of Facebook ). At the time, the majority of the discourse surrounding Google+ was about whether or not it would be able to compete in a Facebook world. Google+ for business. google. facebook.

Crowdsourcing Curation: The Social Graph as Gatekeeper

blog.ericreasons.com

Tuesday, July 20, 2010 Crowdsourcing Curation: The Social Graph as Gatekeeper Ive written before about the compromise we tacitly agree to when amateurs take over the roles formerly held by professionsals. The Internet has enabled us to build our social graph, and in turn, that social graph acts as an aggregate gatekeeper. Eric Reasons Its my name.

The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

Social media impacts every part of your business.  Understands the power of social media for positive and negative impact. Makes social media a part of their risk management strategy. Educates their employees – all employees – about the far-reaching effects a social media comment can have. CASE IN POINT. On Saturday morning Ms.

The Small Wins From Social Media

Twist Image

Big brands are trying to make big moves in social media. This type of scenario is being played out across the social media channels in getting followers and retweets on Twitter , views, subscribers and positive reviews on YouTube , receiving comments and sharing of blog posts and beyond. It''s not just about social media marketing, either. Some of these software as service providers offer up a full suite of tools to help generate, curate, mine, analyze, and optimize the mass production of social media content and engagement. google plus.

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Social Media: Tracking Its Exponential Growth [Stats, Video]

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media: Tracking Its Exponential Growth [Stats, Video] by Pam Dyer on May 10, 2010 Share Many of you are probably familiar with Social Media Revolution , a fantastic video created last year by Erik Qualman that examined the explosion of social media onto the modern scene.

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Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth

At the end of the online checkout, Amazon thanked me for my purchase and then asked me to tweet, Facebook, LinkedIn or Google Plus the Amazon link with an image of the DVD, the price and a description. Those little “Facebook Share” and “Tweet This” buttons are starting to show real power in the emerging C2C (Customer to Customer) media channels. Off it went.

22 Social Media Marketing Management Software & Services Reviewed - Online Marketing Blog

www.toprankblog.com

Social Media Marketing is no different. Over the past 6-9 months, I’ve been researching and reviewing a variety of social media management tools that help with everything from source network connections to campaign & social content management to monitoring & measurement. Also offers a white label option for agencies.

30 Social Media Sites, Tools, Posts and Articles that I Bookmarked from 2010

Direct Marketing Observations

One of the things that I do throughout the year though is, I stockpile sites, blog posts, articles, tools and things that just catch my eye-Oh yea that’s called social bookmarking isn’t it? Groubal. 4) A ridiculously long Directory of Social Media Monitoring and Analysis Tools. 5) Let’s think in a forward fashion- Greenopolis is doing it, now we need to.

Interview with Social Media Citizen: Mary McKnight | Social Media.

Social Media Citizens

She is also an editor of Sacrilicious Marketing , the blog which has a bit different approach to social media. Social media and social commerce are most interesting when they can be leveraged to reach and engage an audience more personally in a brand or product. also LOVE reading what big brands are doing in the space and how they are leveraging social.

Mix of Social Media Trends 2011

johnbell.typepad.com

Digital Influence Mapping Project Home About John Speaking & Events Papers Contact Archives Links Useful Tools December 28, 2010 My Mix of Social Media Trends 2011 It's trendy to write a "trends" post at the end of the year. 2011 will be a big year for brands who have gotten serious in social media.   Is Social Media Killing the Brand Web Site?

8 LinkedIn Tools for Business

Pamorama

The undisputed leader in business and career-oriented social networking, LinkedIn’s  valuable demographic is sought after by marketers. OFunnel is like Google Alerts for relationships. LinkedIn Pulse is a visual feed that sends you news, social network updates, and RSS, magazine, and blog feeds to your smartphone. Oktopost is designed for B2B social-media marketers.

2011 Trends: Make Your Corporate Site A Social Media Hub

Proactive Report

EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. As budget freezes start to thaw, it’s time for them (companies) to consider how to integrate social media functionality, for example, incorporating the power of Facebook comment boxes on site to provide a feedback loop for consumers.

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Boosting Content and Fighting Spam Using Google Author Rank

Convince & Convert

Google is constantly trying to stay ahead of the spammer curve by making improvements to its search engine system. Less frequently, Google makes structural changes that have even more dramatic impact on search results. Recent examples include search plus your world and the recent inclusion of the knowledge graph. Today, Google is a victim of its own success. Not one.

16 Questions to Ask Before Hiring a Social Media Company

Harp Interactive

Recently an entrepreneur friend of mine called me long distance to pick my brain about what questions should he be asking candidates applying for Social Media Consultant’s position.  I am sure many of you have similar concerns regarding hiring a company for your social media and SEO needs. This blogpost is meant as a guide for HR and business owners/managers to help them hire social media contractors that will deliver real results and not just rack up billable hours. real trainer would have conspicuous social media presence.

50 Ways to use Social Media, listed by Objective « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

www.web-strategist.com

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter @ spicedawg56 It is! Yet remember email is a social network. Collectual these folks own social media budgets: LIST [link] in reply to spicedawg56 1 week ago « Community Platform Pricing for New Clients Scorecard: Should Startups Have Community Managers? Build conversation maps for your customers using Technorati.com , Google Blogsearch, Summize, and FriendFeed.

The Business of Social Media: B2B and B2C Engagement by the Numbers | Brian Solis

www.briansolis.com

In almost every scenario I’ve encountered, executives, marcom and service executives, and brand managers have generally assumed that social and interactive activities and programming were ideally best suited for consumer applications. However, as we recently explored, in Social Media, it’s not just business, it’s business-to-business. General Buying Cycle 1. Awareness 3.

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Facebook Graph Search: Why Investors Shouldn’t Worry

Mindjumpers

Much anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search  – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends. Continuous Google war. In other words, Graph Search might just be what will keep Facebook users on the platform.

21 Fantastic Facebook Marketing Guides

Webbiquity SMM

On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. by Social Media Marketing 4 Business. Best Guides to Facebook Graph Search. Many (most?) Hell Yes!

Men Closing the Social Media Gap

Proactive Report

I am sure this is no big surprise, but two recent studies have found that women are more active in social media than men. I can already hear the comments about how women love to chat and share. But the disparity between the sexes is closing – after fairly slow growth over the past few years 2013 has seen a sudden surge in men using social networks, according to Pew Research.

4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 4 Detective Tricks to Find Your Customers in Social Media June 15th, 2010 |Written By: Jay Baer | View Comments Tweet For many companies, the conversation has shifted from “why” or “should” we do social media, to “where” and “how” social media should be done.

Google Zeitgeist, Drones And Amazon Will Be Suing People For Posting Fake Reviews

Twist Image

It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. This week we discussed: Just got back from Phoenix, Arizona where I attended the highly exclusive Google Zeitgeist private event. It's like TED for Google 's "best" customers. digital media. google. google streetview. google zeitgeist. google zeitgeist 15. social media. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. The technology can help you. Listen here. mirum.

20 Top Twitter Monitoring and Analytics Tools

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. How social are they? Wide reach.

Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth

And how totally outdated, outmoded and antique they seem compared to Big Data of social media. For members it works this way: Facebook looks at what you are putting in your status updates (say, “surfing”), what links you click on (“surfing video”), Business Pages you Like (“Ripcurl”) and what your friends also do (social graph behaviours).

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Time Spent Is The New Impression

Twist Image

There have been some brands looking to transcend engagement as a metric in social media (they're not getting enough value out of it). These brands believe that they can be more transactional or direct response-driven in social media platforms. It's not a zero sum game, but it's also not something that many brands will be able to achieve, with the current flow of social media usage. Time spent isn't a new metric in media, but it's an interesting one in a media format that allows users to interact, share and create with media. google.

Strength of Community Supersedes Influence

Geoff Livingston

While influencers play a role in social media, for a company or nonprofit that role is ultimately very small. Strength of community measures the health of an organization’s core social network. Yet, there’s no real focus on developing social media based Strength of Community metrics. This is the next frontier of social metrics.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 6 Critical Services Agencies Must Provide to Stay Relevant in Social Media March 3rd, 2010 |Written By: Jay Baer | View Comments Tweet Is there a future for agencies in a social media world? Me Too.

The Social/Anti-Social Network

Twist Image

Online social networking continues to change and evolve. The latest news is all about Google + (you can read some of my initial thoughts about the platform right here: Co-dependency In The Age of Facebook ). This week, Google CEO and co-founder Larry Page announced that Google + has over 10 million people using it in less than two weeks with over one billion pieces of content shared. Google + lets you be selectively social. the most common response is the ability to segment the social graph (Google + calls them, "circles").

To Thine Own Self Be True

Twist Image

This brand's Facebook page isn't doing much to leverage the power of the social graph or use Facebook's functionality to extend the brand narrative in a unique way. When you have your brand page on Facebook (and I'm using Facebook as a euphemism for any online social network, be it Twitter , Pinterest , Instagram , LinkedIn or whatever), your brand is housed within the Facebook branded experience and there could be ancillary brands (or advertisements, whatever) in the mix as well. It doesn't matter if it's Pinterest, Facebook, YouTube , Google + or whatever. google.

10 Items For Your 2013 Stategic Plan

Proactive Report

Real-Time Media  Strategy. Although the majority of businesses are using social media in one form or another a report from the Society of Human Resource Managemen t (SHRM) says 72 percent of businesses don’t have a clear strategy or goals for their social media activities. Social Audit. Yet when it comes to social media this seems to be  overlooked.