Buzz Marketing for Technology

MAY 7, 2013

Sales people can use popular online meetings tools like Google Hangout or even GoToMeeting to create spontaneous meetings with potential buyers. Social media provides a platform to collaborate with potential buyers. Other technologies like Postwire can be used for more direct collaboration with more middle of funnel prospects.

Social Media 257

Social Media Radian6 HootSuite Team 257

Firebelly

MAY 9, 2011

22 Social Media Marketing Management Tools. By Lee Odden With every online marketing channel and discipline, there must be tools to make the task of marketing more efficient and effective. New tools for monitoring and managing social media marketing. It’s a crowded field, and new tools are being introduced regularly.

Social Media 166

Social Media Radian6 HootSuite Social Media Management 166

Laurel Papworth

SEPTEMBER 30, 2015

Shares Whether you are a VA looking after the Facebook and Twitter of a small business or the marketing manager who needs to social media Monitor Instagram and Risk Management, social media tools to schedule, automate, autofollow, autotweet, monitor are critical to saving time and resources. Top 100 blogs for your industry. THEIR blog.

List 40

List Social Media Tools Netvibes 40

Harp Interactive

JANUARY 27, 2010

Weather you are using a powerful subscription-based tool like Radian6 or a combination of free tools…definitely set up social media monitoring. Use a good blog searching tool like Technorati or Google Blog Search to find industry specific blogs. Social Media Monitoring is key for this.

Engagement 248

Engagement Strategy Radian6 Brand Monitoring 248

Webbiquity SMM

AUGUST 9, 2010

Others argue that social media is a tool , not an event, so applying an ROI to social media is akin to calculating the ROI of your phone, or that at this point the business risks of ignoring social media are so great that ROI is immaterial. . Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post?

SM2 187

SM2 Alterian Vocus Social Media 187

Dave Fleet

JUNE 15, 2010

Sysomos Audience is an addition to the Heartbeat monitoring and engagement tool. At first glance it seems similar to Google Analytics in nature – in fact, I previously under the incorrect impression it simply connected social media traffic to web analytics. Tags: measurement monitoring social media tools Sysomos.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Josh S Peters

FEBRUARY 5, 2013

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. Use Google and look for research done by others about your target demographic. Use Google and look for research done by others about your target demographic. and research your customer, your products, your competitors products, etc. when possible.

Strategy 186

Strategy Wiki Sysomos Widget 186

Proactive Report

DECEMBER 18, 2009

Social Media Tools For 2010. If you plan to increase your use of social media in the new year here are 5 tools that can help you be more effective. Monitoring conversations: It is essential to have a good tool that can help you keep track of what is being said online. Google Analytics is free and it is an excellent system.

Filtrbox 69

Filtrbox Social Media Tools SM2 69

Twist Image

MARCH 29, 2011

As the interest surrounding social media monitoring tools continues to grow, it begs the question: Why are brands spending so much money on social media monitoring platforms when plenty of free and easy-to-access tools already exist? One of the leaders in social media monitoring solutions is a company called Radian6. innovation.

Radian6 102

Radian6 Findability RSS Sentiment 102

Mindjumpers

SEPTEMBER 17, 2012

Marketers are still cobbling together paid and free tools to monitor and make sense of the social conversations. Monitoring platforms quoted by respond­ents include Google Alerts, Radian6, Awareness, TweetDeck, HootSuite, and SocialMention. An additional 17% plan to monitor for industry conversation by year’s end.

Survey 225

Survey Report Social Media ROI 225

Harp Interactive

NOVEMBER 9, 2009

Use tools like Keotag , Radian6 and Google Alerts to find conversations based on your keywords. Monitor Conversation & Analyze the Environment: Before you start setting up your profile on these social networks, spend some time monitoring relevant conversations. What language and keywords are they using?

Platform 254

Platform Social Media Radian6 Press Release 254

Twist Image

DECEMBER 13, 2010

Whether you're using a more complex Social Media monitoring tool like Radian6 or Sysomos or using free tools like Google Alerts and Twitter Search , there really is no excuse not to know what people are saying, where they're saying it, how much of a network they're connected to, and what the overall sentiment is.

Sysomos 108

Sysomos Radian6 Loyalty Sentiment 108

Laurel Papworth

JULY 4, 2012

And yes, FREE, I’m pretty sure I’ve reached 10,000 companies in Australia in the last few years and convinced them NOT to buy Radian6 etc until they’ve started with a free service! On your mobile device, Google Play offers applications ranging from games to news readers to home screen widgets. Really grumpy !

RSS 86

RSS Social Media Netvibes Radian6 86

Socialized

OCTOBER 1, 2009

But you can do something about it: Use whatever tools you can find to monitor what people are saying about your company in the social media world, like Google Blog Search , Technorati and Twitter search. If you’re a larger company, look into more sophisticated monitoring tools like BuzzLogic or Radian6.

Social Media 145

Social Media Brands Radian6 Banking 145

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. How much can you afford to spend on the tool? • based on budget or schedule) Once you’ve answered those questions you can compare major social media monitoring tools.

Social Media 155

Social Media Radian6 Strategy SM2 155

SocialFish

JANUARY 8, 2011

&# – this question has a ton of responses about companies currently hiring, including Appmakr (my fave app developer), Quora itself, Foursquare, Eventbrite, Square, Bump, Stumbleupon… - this is like an instant snapshot of the state of social media tools. Exhibit c: A question about the Google Me rumors.

Radian6 276

Radian6 Engineering Questions Foursquare 276

Convince & Convert

JANUARY 11, 2011

Free if you connect with their “influencers” outreach program, or $15/month if you do not, PostRank provides a useful, detailed blogging scoreboard, especially if you connect it with your Google Analytics account. Without other sites linking to your website, it’s highly unlikely you’ll ever crack the Top 10 in Google. Search Volume.

Metrics 159

Metrics Postrank Social Media Klout 159

Jason Yormark

DECEMBER 28, 2009

But really, it falls on those that really want to make a career out of social media marketing through learning the craft, and getting familiar with as many tools as possible. I’ve found getting familiar with reporting tools such as Radian 6 and Social Radar a good start. However those can be expensive tools to get access to.

Social Media 197

Social Media Radian6 Small Business RSS 197

Kikolani

JANUARY 26, 2010

Probably the best thing I heard about social media strategy is that social media can be more valuable as a listening tool than a speaking platform. Social Media Tools. Trackur – Social Media Monitoring Tools in just 60 seconds! Listen and join the dialogue with Radian6. Social Media Strategy.

ROI 114

ROI SEO Social Media Tips 114

Convince & Convert

MAY 20, 2012

Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. Small business alternative: Crowd Booster , Google Analytics (also viable for large business), Swix. What words are used in association with our brand? Where is this chatter occurring?” ” You need Social Analytics Software.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Josh S Peters

NOVEMBER 23, 2009

What ever level of awareness you’re trying to achieve social media is a powerful tool for that. Setting up your listening posts and building a solid foundation can be done for free to cheap (on the software side) using tools like Google Reader, Google Alerts, Yahoo Pipes, etc. Meet them on their level.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Jeff Esposito

JULY 9, 2012

A good tool for this is PageModo where businesses large and small can build out a coupon on a custom tab on Facebook (disclosure – Pagemodo is owned by my employer Vistaprint and I was a fan before the acquisition) that can be redeemed either online or in person depending on your business model. Wait, you’re still reading?

Crimson Hexagon 42

Crimson Hexagon Radian6 Sentiment Analytics 42

Social Media Strategery

AUGUST 18, 2010

Also, we need more vendors to partner with institutions to bring these tools into the classroom. At Radian6, we experimented in the Spring semester with allowing a select number of undergraduate classes and graduate students access to the monitoring tool for a period of 30 days. The feedback was awesome. Lauren Vargas Sr.

Education 135

Education Social Media Gov 2.0 Class 135

Diva Marketing Blog

JUNE 10, 2012

Marketers think like media tools, literally. Google Analytics, Radian6, Hubspot, Marketo, and Eloqua is where I’d start depending on budget, from free to full enterprise. Google is doing really well, even the + network isn’t (or maybe it’s just bad press). It’s as if we were media hammers. How can I drive the nail home?

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. If you are going down the free route, use Google Blog Search, Technorati, and blogrolls to find relevant blogs. And you’re handling it wonderfully Reply Greg Jarboe February 11, 2010 at 4:45 pm Amber, let me give Radian6 a shoutout, too.

Press Release 129

Press Release How To Radian6 Blogger 129

Convince & Convert

APRIL 6, 2010

Remember, your most important customer is Google, and your content ladder needs to maximize your chances for search success. This is especially important now that Google and Bing are incorporating social content into real-time search results). and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention.

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

MARCH 29, 2012

So we need to buy Radian6 or Argyle Social or Involver.” I think what’s good for guys like me that are in the social software business is that people don’t have a clear sense of the business objective, and so they reach for these tools as the crutch or. You get the tool first. The software is just a vessel.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

So we need to buy Radian6 or Argyle Social or Involver.” I think what’s good for guys like me that are in the social software business is that people don’t have a clear sense of the business objective, and so they reach for these tools as the crutch or. You get the tool first. The software is just a vessel.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

SEPTEMBER 20, 2010

The methodology and use of media tools is the same, it is the message itself that differs. The methodology and use of media tools is the same, it is the message itself that differs. The methodology and use of media tools is the same, it is the message itself that differs. Things I Don’t Want to Hear Anymore in 2010 =-.

Social Media 147

Social Media B2B Strategy Consultant 147

Webbiquity SMM

OCTOBER 5, 2010

71% of business users now say Twitter is a useful tool, up from 59% a year ago. Which tools are most helpful? You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Twitter Tools and Reviews. How you can use it most effectively?

Tools 207

Tools Twitter Tips Statistics 207

SocMed Sean

FEBRUARY 3, 2013

29) Learn how to use engagement tools like HootSuite. YouTube 37) YouTube is the second largest search engine on the planet (only second to Google). I have talked to Facebook reps and Google/YouTube reps. Doing so, will get you some additional features and tools. 47) Understand how Google’s Adwords tool works.

Social Media 279

Social Media Klout YouTube Foursquare 279

Convince & Convert

AUGUST 17, 2012

Lauren is one sharp cookie; she used to do social media/community management for Radian6 among others, and is also noteworthy because she has something like 5,000 pairs of eyeglasses, which is pretty awesome. So there are still a lot of other places where we talk about the tool or the means, instead of just focusing on the end.

Radian6 113

Radian6 Training Communities Conversation 113

Webbiquity SMM

SEPTEMBER 15, 2010

How about a real-time search tool to see what’s being said about your company or any topic of interest right now? Interested in an easy way to stay current on key Google Analytics traffic stats from your desktop? Cool Web Tools. A social media monitoring tool that combines powerful features (e.g.,

Tools 188

Tools Social Media Radian6 CoTweet 188

Webbiquity SMM

SEPTEMBER 12, 2011

Which social media monitoring tools should I use? Social media adoption on both the buyer and vendor side is happening with incredible speed; the tools that we’ve developed to track other web marketing activities haven’t kept pace. Social Media Tools. What should I monitor for? Social Media and Online Video.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Justin Levy

DECEMBER 6, 2009

All of these marketing tools will help gain a restaurant visibility and exposure. But, these marketing tools don’t help when an increasing number of eyeballs are turning to Google as their primary source of information. They’re part of most restaurants’ marketing toolboxes.

Social Media 153

Social Media Case Study Marketing Study 153

Webbiquity SMM

JANUARY 19, 2012

Unlike pure SEO management tools (e.g., Web CEO , SEO Powersuite ), social media monitoring tools (e.g., Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. The ability to show country-based rankings (e.g.,

Software 140

Software Review SM2 Alterian 140

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. ChatCatcher This is a nice little tool that finds Tweets about your blog posts, and automatically adds them as comments.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167