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The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

Today Google News has 358 results about this incident in newspapers and TV stations across the country. When you search Papa Johns in Google today, the first result is no longer their website – it is these news articles. Every brand needs to: map their social graph and know their customers.

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The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

Today Google News has 358 results about this incident in newspapers and TV stations across the country. When you search Papa Johns in Google today, the first result is no longer their website – it is these news articles. Every brand needs to: map their social graph and know their customers.

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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

While Facebook and Instagram are built around the social graph (who you know), TikTok is built around entertainment (what you like). That’s because 56% of users feel closer to brands on TikTok that publish unpolished content featuring real content from its users. Prioritize User-Generated Content.

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Is Google+ About To Make Facebook Frown?

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It's time to pay attention to Google+. Back in July, I Blogged about Google 's foray into online social networking, Google+ (more here: Co-dependency In The Age of Facebook ). At the time, the majority of the discourse surrounding Google+ was about whether or not it would be able to compete in a Facebook world.

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Why Popular Science Killed Their Comments And The Huffington Post Should Too

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Back in a world when search engine optimization ruled the world (some might argue that it still does), this reciprocated link was coveted because of how Google ''s page ranking system highly valued these links (especially when it came from what the search algorithm deemed a credible source). Publishers can, ultimately, wash their hands clean.

Comments 102
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You Must Read This!

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Sure, one of those ideas plays in the shallow end of the intellectual pool, while the other one is more for the deep-end, but it turns out that in a world of 140-characters (thank you, very much, Twitter ), the vast majority of the population isn't taking advantage of all of these published words. She's so heavy.

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The Marketing Problem Is Simple: There Are Too Many Ads

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One of the things I loved about Google AdWords happened with the advent of AdSense. Beyond the politics and business of Google , the untethering of their advertising model and creation of a veritable advertising network was impressive. As will most brands and publishers. google ad network. google adsense.

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