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NoFollow Links in Press Releases? How To Revise Your Press Release Strategy

Bill Hartzer

Recently, Google took the position that press releases were simply link schemes , advertorials for a business. Therefore, all links in press releases should have the nofollow attribute added to the links, so that the press release does not pass any SEO ( Search Engine Optimization ) value to the website it’s linking to.

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SEO in 2018, Which Practices You Should Avoid and Why.

Social Media Marketing

In order to achieve success in the SEO world, it's important to stay updated on Google's changes, impact and new avenues, therefore, these are some important pieces of advice on which practices you should avoid while optimising your content online. SEO is a never-ending race and marketers and bloggers know that. How do they work?”

SEO 126
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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? Google News Wants Title Tags to Match Headlines?

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Negative websites whose sole purpose is to provide a platform for your disgruntled customers to malign your brand (your keyword) can show up in Google search results and invade your search real estate. TV); enlist popular bloggers to avoid Google Clustering. Create sub domains, blogs, media channels (.TV);

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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. That’s mostly because Google has never shared their SEO ranking factors. Using the same strategy today would have significantly different results.

Metrics 60
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. That’s mostly because Google has never shared their SEO ranking factors. Using the same strategy today would have significantly different results.

Metrics 60
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Why Your Search Engine Optimization Strategy Must Now Include Social Validation

Bill Hartzer

In order for an article on your web site or even a blog post on your blog to rank well in the search engines, the search engines (Bing and Google) are looking for social validation. Google: Yes, we do use it as a signal. Bing: We do look at the social authority of a user. It is used as a signal in our organic and news rankings.