Social Media Strategery

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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy.

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Can Greater Social Connections Improve Higher Education?

Social Media Strategery

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Community Pages are mainly good for Facebook’s attack on Google search and Wikipedia search results. Created by Inigral Inc. ,

Education 130
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My Social Media Resolutions for 2009

Social Media Strategery

Spend at least one hour each day reading about social media - I’m not sure when it happened, but reading, whether it’s blogs, books, newspapers, etc., In 2009, I’m going to move reading back up my priority list and start dedicating time each day to my Google Reader, my stack of unread books, magazines, and Twitter stream.

Gov 2.0 77
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Twenty Theses for Government 2.0, Cluetrain Style | Social Media.

Social Media Strategery

Social media is not driven by the position, the title, or the department, it’s driven by the person. Instead of marketing your social media capabilities, skills, experience, platforms, software, etc. Cluetrain Style | Social Media Strategery [.] to the government, why don’t you try talking with them?

Gov 2.0 134