Google Announces New Generative AI Ad Tools at Marketing Live Event
Social Media Today
MAY 23, 2023
Google's rolling out a range of generative AI tools to help marketers create more resonant, relevant campaigns.
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Social Media Today
MARCH 7, 2024
Marketing mix modeling is seeing a rise in interest amid broader privacy shifts.
Social Media Today
MARCH 7, 2024
Marketing mix modeling is seeing a rise in interest amid broader privacy shifts.
Social Media Today
MARCH 9, 2022
Get the latest on Google's evolving digital ad tools at Google Marketing Live 2022.
Social Media Today
MARCH 13, 2019
Google has announced that for the first time it will live-stream its upcoming Google Marketing Live event, offering a range of new insights and tips.
Sherrilynne Starkie
MAY 11, 2020
If you want to own Google Page One for your key search terms, I’ve shared my secrets in this recent webinar for my friends at Agility PR, the software and services company for public relations professionals. A lot of marketers put considerable time into creating content and growing their social media following.
Sherrilynne Starkie
OCTOBER 12, 2018
After a bit of a hiatus, I’m back with this week’s Top 5 Must-Know News for PR and marketing communications professionals. This is good news for brands and marketers because it improves the Facebook user experience overall making it a more useful channel. Google supports quality news publishers in digital transformation.
Sherrilynne Starkie
DECEMBER 20, 2020
Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.
Social Media Today
MAY 10, 2023
Google's making its own moves into generative AI, which could have big impacts on Search behaviors.
Social Media Today
MAY 26, 2023
The program aims to help diverse businesses maximize their online marketing efforts.
Ignite Social Media
FEBRUARY 26, 2024
We’ve been doing nothing but social media marketing for brands since 2007. Are you a social media marketing O.G.? You know you’ve been doing social media marketing a really long time when: 1. You thought Google Wave was “the answer,” but knew that Google Plus circles were definitely not; 5.
Social Media Today
MAY 21, 2020
Google is launching a new video series to help marketers get a better understanding of key opportunities, and the systems and tools available to them.
Sprout Social
JULY 25, 2023
Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement? Only then will you get the real measure of your social strategy.
Social Media Today
JULY 15, 2019
If you’re serious about influencer marketing, pay attention to Google and embrace E-A-T (expertise, authority, and trustworthiness) as your standard.
Social Media Today
MAY 26, 2023
The program aims to help diverse businesses maximize their online marketing efforts.
Webbiquity SMM
MAY 9, 2023
Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. These are among the key questions for marketers to ask when determining how best to reach their goals.
Sherrilynne Starkie
FEBRUARY 15, 2018
Top Five: Google Analytics introduces new 'Audiences' report. Must-know info for marketing communications pros. Google Analytics Introduces New 'Audiences' Report. Google is rolling out a new report in Analytics which analyzes a website’s custom audiences. Sherrilynne Starkie. followers . Listly by Sherrilynne Starkie.
Webbiquity SMM
JUNE 21, 2016
Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. Google Review Count: 70,400. Google Review Count: 33,800.
Your Marketing Lady
NOVEMBER 8, 2021
Your Google My Business listing is dead.well, sort of. On November 4th Google made an official announcement that your "Google My Business" listing will now become your "Google Business Profile". Read on to… The post Google My Business Listings Are DEAD! What does this change mean for your business?
Jon Loomer
NOVEMBER 28, 2021
For the past couple of years now, I’ve used Google Tag Manager to manage the Facebook pixel and events (both standard and custom events). In order to take advantage of Google Tag Manager for standard and custom pixel events, you’ll first need to add the base Facebook pixel code. Install the Base Pixel Code.
The Social Media Hat
JUNE 12, 2023
Partnership Unpacked, Episode 25, with Kevin Kim The post How This Strategic Partnership Leader Managed 65M In Revenue At Google w/ Kevin Kim appeared first on The Social Media Hat.
Social Media Today
OCTOBER 5, 2021
The new insights will help marketers better respond to changes in data tracking, particularly in relation to attribution and search performance.
Social Media Today
OCTOBER 15, 2020
Google has published a new guide to help marketers maximize their promotional efforts this holiday season.
Webbiquity SMM
MAY 18, 2021
LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”
The Realtime Report
AUGUST 1, 2022
Why It’s Critical To Learn Google Sheets For Your Future Career. You need to become a master of Google Suite, where you can use Docs, Sheets, and so much more. You need to become a master of Google Suite, where you can use Docs, Sheets, and so much more. The World Uses Google Sheets. A More Marketable Employee.
Social Media Today
OCTOBER 6, 2020
Google is launching new insights tools for advertisers to highlight key trends and market shifts, while it's also rolling out new automated campaign options.
Social Media Today
JULY 15, 2020
Google has announced the first element of its latest push into establishing a stronger presence in the Indian market.
Convince & Convert
JANUARY 31, 2024
Managing multiple marketing projects on social media can be challenging. In this post, I have shared some tips on how social media marketers can manage multiple projects efficiently. Always Have a Plan The importance of planning for your social media marketing projects cannot be overemphasized. Let’s get started.
Buffer Social
JULY 27, 2022
💡 We're hosting an exclusive webinar where we walk through 10 ways to gain customers with your Google Business Profile. Publishing regularly on your Google Business Profile. ’ or ‘since when could you post on Google?’ The Google Business Profiles for popular locations in London.
Mindjumpers
JANUARY 27, 2011
Tweet Most of us see it every day: The Google Doodle. Google uses their identifiable logo to honour special occasions around the world to the amusement for all those who uses the search engine every day. Google also organises annual Doodle 4 Google contests, targeted at school children. Facebook Marketing Drive Sales.
Sprout Social
JANUARY 24, 2024
Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.
The Realtime Report
NOVEMBER 16, 2022
5 Tips Missing From Your Average Restaurant Marketing Guide. As a restaurateur, you know that a restaurant marketing guide is essential to the success of your business. Here are five tips your average restaurant marketing guide probably isn’t telling you. Utilize Email Marketing. Use Search Engine Optimization.
Hootsuite
APRIL 26, 2021
Having a Google My Business (GMB) profile can be a great way for businesses of all sizes to boost brand visibility and get more customers. This free marketing tool from Google can be used to improve your SEO while providing customers with essential info about your business. Google My Business welcome message examples.
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