Janet Fouts

APRIL 13, 2011

In February Google rolled out an update to their algorithms likely directed at sites that duplicate content for article marketing as well as those that “spin&# articles (replacing phrases and words so they aren’t exact duplicates and then posting to article hosting sites). Maybe not anymore. So what’s a blogger to do?

Guidelines 121

Guidelines Widget Marketing RSS 121

Janet Fouts

JUNE 11, 2020

Mike is an expert in leadership, teamwork and emotional intelligence and works with a wide range of clients, including Google, Wells Fargo, the IRS, Charles Schwab and many others. About Mike.

Authentication 155

Authentication Collaboration Consultant Team 155

Janet Fouts

JULY 16, 2015

I have long held that corporations often overlook the most valuable source of marketing content–their own employees. Marketing, PR and Legal all conspire to restrict access to marketing channels to control the messaging. Why is this?

Content 70

Content Google Company Marketing 70

Janet Fouts

OCTOBER 9, 2014

It may be tempting to fill in the calendar with all the marketing info you possibly can and call it a day. The remaining 25% can be about you, though it still should be useful and valuable information not canned marketing speak, and that 25% can certainly be planned out in a content calendar! All good right? Yes and no.

Content 139

Content Curation HootSuite Template 139

Janet Fouts

APRIL 27, 2014

I’m a digital marketing strategist. I can help you with SEO, Facebook, Twitter or Google Ads, WordPress or general consulting about social media and digital marketing. The organization has given out over 8500 loans to start their own businesses and for the Devadasis, a way to stand proud as entrepreneurs.

Consultant 139

Consultant Startup WordPress Education 139

Janet Fouts

APRIL 13, 2018

Now, not many companies harvest as much data as Google, Facebook, Twitter, and others, but we should still take these new rules as good practice. Sites like Gmail, SaneBox, and Unroll, for example, scan your email for information that can be used to market to you. So does Google, Facebook, Twitter and so many others.

Privacy 87

Privacy WordPress Data Policies 87

Janet Fouts

JUNE 6, 2017

As Universities release students into the “real world” many are underprepared for today’s job market. Google yourself to see what your brand looks like. Use sites like Buzzsumo , Mention.com , Brandwatch , and of course, Google to find out what is out there for you to talk about. Ask, but don’t count on it.

Brands 97

Brands Curation Reputation Social Media 97

Janet Fouts

FEBRUARY 12, 2014

Any good sales person gets to know their market first and how their product solves their pain points. In these days of social media they Google and search social networks to find out more about a prospect before they even call them. No, they never do that. Well, first because it’s just rude and second because it’s stupid.

Social Media 159

Social Media Social Networking Buy Project 159

Janet Fouts

APRIL 29, 2013

Global Social Media Marketing, Cisco Systems. We talked a bit about Vine and how it is being used by a broad scope of people, from filmmakers to big brands and marketers, even some Twitter and Vine resumes or request for product information. See the photos from DJ Cline here. I moderated this panel of tech rockstars. Facebook.

Social Networking 138

Social Networking Yammer LinkedIn Resources 138

Janet Fouts

JANUARY 3, 2012

in 2012 we plan to increase our pro-bono work through interactive training for nonprofits, particularly in inbound marketing practices and of course, using social media. The first of these trainings will be a webinar for Vivanista on January 12, 2012 at 9 AM on using Google+. Come join us, it’s free, you just need to sign up.

Training 112

Training Meme Small Business Social Media 112

Janet Fouts

OCTOBER 29, 2012

Lots of people will tell you ”Social Media Influencers” are the key to social media marketing but what does that really mean? Gather links for their Twitter, Facebook, Google+, Linkedin profiles at a minimum. Is influence based on number of connections? Klout , Peer Index or Kred score? A combination of all of the above?

Influencer 135

Influencer Klout URL Social Media 135

Janet Fouts

FEBRUARY 27, 2013

It may sound like a recipe for disaster for any CEO edgy enough to take center stage in a content marketing strategy…except when it works. The lesson is clear: CEO’s that are active in social media and content marketing efforts ignite conversation. His sleeves were rolled up. His tie was loose. He swore. It was all public.

Social Media 142

Social Media Survey Loyalty Apple 142

Janet Fouts

SEPTEMBER 5, 2014

Google+ is a great social network. Google+ is worth the effort. I like to say Google+ combines the best of Twitter and Facebook on one network. But nobody uses Google+. If I never share anything to the public and only share to circles then nobody knows I’m active on Google+. Here’s the thing.

Google 175

Google Hashtag Journal Forums 175

Janet Fouts

JANUARY 27, 2011

It’s a given these days that before at least 50% of the first-time meetings you’re about to have you and the person you’re meeting will have Googled each other to learn a bit more about the person. Looking for a job in marketing? These days however, it can mean a whole lot more. Postrank Analytics.

Klout 138

Klout Brands Social Media Postrank 138

Janet Fouts

JANUARY 4, 2011

Sure the big brands are using Facebook pages more than ever, but are they doing it for community or marketing? Of course they’re doing it for marketing. Google loves WordPress, no question, and every comment adds value for the commenter and the poster. They’re businesses. At least they’re also great for SEO.

Communities 136

Communities Forums Posterous SEO 136

Janet Fouts

AUGUST 3, 2011

Browse a list of regularly scheduled Twitter chats here on Google Docs , and you can find hashtags that interest you on a site like Hashtag.it It is not OK (in most cases) to use a tweet chat stream to market your own product or services. I also love #PRChat , BlogChat and #SmallBizChat. Finding Twitter chats. or Hashtags.org.

How To 195

How To Hashtag Tweetdeck Upcoming 195

Janet Fouts

SEPTEMBER 22, 2010

I went into my Google reader and deleted every blog that hadn’t posted within the last 30 days. I use Objective Marketer extensively for clients to automate posts related to contests, speaking engagements, book signings, event announcements etc. It took me about 15 minutes to unsubscribe from them all.

Social Media 132

Social Media Alltop Tweetdeck HootSuite 132

Janet Fouts

MAY 12, 2015

I did a search today on Google Trends comparing Periscope and Meerkat. If you are broadcasting location specific, from a conference or to market your restaurant, think about putting the location in the title. For the moment at least, it looks like Periscope is getting more traction. What’s new. Lesson learned!).

Video 70

Video Avatar Social Graph Twitter 70

Janet Fouts

JUNE 5, 2014

They are marketers, authors, trainers, CEOs, and some are just plain geeks. CEO, president & co-founder of Marketo, the leading provider of cloud-based marketing software, successful serial entrepreneur & author of Revenue Disruption. Social Media and Internet Marketing consultant for small to medium businesses.

Consultant 196

Consultant Klout B2B Influencer 196

Janet Fouts

FEBRUARY 8, 2012

There’s a deep, dark secret that the social media marketers don’t want you to know. You can have the biggest following on Twitter and Facebook and Google+ , the best videos on Youtube and a constant flow of repins on Pinterest and still not make a single sale. For example, I have one for a Google+ e-book.

Social Media 140

Social Media YouTube Google Tools 140

Janet Fouts

MAY 4, 2015

We all know video is wildly popular across the board and people love the experience of sharing their life experiences with others in real time.When Meerkat launched in March it got a huge bump from social media marketers who created live video in real time from the South by Southwest conference. I’m easy to find on both.

Video 70

Video Ustream Twitter API 70

Janet Fouts

MAY 4, 2015

We all know video is wildly popular across the board and people love the experience of sharing their life experiences with others in real time.When Meerkat launched in March it got a huge bump from social media marketers who created live video in real time from the South by Southwest conference. I’m easy to find on both.

Video 70

Video Ustream Twitter API 70

Janet Fouts

NOVEMBER 7, 2017

I just read the Sprout Social Q4 Index for 2017 , and it’s got some very interesting data, especially if you’re a marketer. There’s lot of good information here, as you’re planning your winter marketing campaigns. When you got the new Google Pixel or the iPhone X for your birthday. They analyzed more than 5.7

UGC 87

UGC Report Social Media Nielsen 87

Janet Fouts

OCTOBER 31, 2011

Especially PR and marketing professionals who are watching social media speed up the reaction time of their customers to light speed. Because they didn’t do their homework and they didn’t engage their target market in a genuine way. How can we keep up? The lesson?

Social Media 128

Social Media Blogger Video Comments 128

Janet Fouts

SEPTEMBER 26, 2013

Cars now can tweet status updates to their owners, Google Glass transforms our view of the world, and smart companies use social media to learn more about their customers and create “buyer personas” to better suit the needs of their user base.

Aggregator 141

Aggregator Data Review Hosting 141

Janet Fouts

DECEMBER 30, 2011

I follow almost 4,000 people on Twitter , over 1500 on Linkedin , and more on Facebook , Google+ , blogs , forums, a zillion social networks, wikis and more. By this I don’t mean you are constantly pushing out your marketing messaging and talking about business.

HootSuite 123

HootSuite Bookmarklet Microblogging Forums 123

Janet Fouts

FEBRUARY 20, 2012

The market is collectors and mostly women , who like to curate collections of images around things they like. Here’s a fun way to do it by slicing up images for a single board, similar to what people have done with Google+ photos.Post items that are shareable. The digerati who are up in arms about the TOS. We don’t really.

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Collaboration Curation Widget SEO 135