When it comes to auto insurance, consumers want the best coverage at the best price, bottom line. Many consumers also want the ease of shopping for car insurance at their given time, meaning it could be while on a break at work during the week or middle of the afternoon on a Saturday. As a result, it behooves insurance companies to be engaged on a regular basis with the public. For the auto insurer, there are dozens of reasons how and why they should be driven to be active on social media. Social Media Socialnomics car insurance consumers price MORE >>

Google search for “digital risk” provides little reference to risk experts from insurance companies and large international brokers.  Insurance companies are also following form with social marketing campaigns. There are emerging digital risk posed by the dynamics of the internet that are advancing on a daily basis. Every business is exposed to risk related to data, security, reputation, transparency  and a host of other tangible and intangible business risk. Companies of all sizes have struggled with digital risk, ranging from malicious intrusions to employee negligence. MORE >>

Post on Google Buzz. Tags: Jo Stratmann Social Media Social media for financial services event finance financial service financial services FreshNetworks insurance roundtable social media social media financial services We recently held a senior executive round table for a small group of financial services brands in order to debate the future role of social media in financial services. On the day 11 people turned up to join in what turned out to be a very lively discussion about social media. Customer driven markets. Transparency. Regulation and managing risk. Tweet This! MORE >>

pamorama marketing, life, social media Home About Bookshelf Links Contact Use Google Analytics to Track Inbound Links From Social Media Profiles by Pam Dyer on March 23, 2010 Share You can track referrals from Facebook or Twitter in Google Analytics , but what if you want to track specific links within your social media profiles to measure their effectiveness? 1: Create a trackable link Head over to Google’s URL Builder to create a URL that can be tracked separately in Google Analytics. Google Analytics takes about a day to begin reporting the referrals. MORE >>

So why do you think that title insurance and a title agency should be any different? Social media is vastly widespread, from Google+ to Facebook to Twitter and onward. How to Use Facebook and Twitter for Title Insurance Education. Using social media applications such as Twitter and Facebook are a good way to both educate those who are unaware what title insurance is, and to solicit business for your title agency. Benefit of Title Insurance Social Media. Title insurance is a vastly misunderstood, but much needed, item. Socialnomics MORE >>