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Google Helpouts- Small Biz Boon?

Janet Fouts

We are big fans of the Google Hangout around here. I frequently do hangouts to meet with clients and potential clients, and I co-host a weekly hangout on-air called The Friday Hangout with Steve Farnsworth and Adam Helweh featuring industry leaders in digital marketing and we have a pretty good following. What’s the big deal?

Google 142
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How to Track Social Media ROI for the Financial Industry

agora pulse

For an insurance company for example, this can mean how many users are visiting the company website and engaging with its content, which ones are signing up and eventually how many contact an agent or purchase a product or service. In order to start tracking and measuring brand awareness, you need to use tracking tools like Google Analytics.

ROI 87
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How to track social media ROI for the financial industry

agora pulse

For an insurance company for example, this can mean how many users are visiting the company website and engaging with its content, which ones are signing up and eventually how many contact an agent or purchase a product/service. If you have an insurance company whose total customer lifetime value (e.g. post, ad, etc.).

ROI 75
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What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

Google+ just won’t sit still. With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Photo editing within the Google+ app itself just got a lot easier.

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How to Get More Google+ Reviews for Your Business

Navolutions

Every time you look at a search results page on Google, there is a good chance that you may see something new. It wasn’t too long ago that videos, images, author profiles, links to Google plus reviews, and maps weren’t all shown on the same screen. Why get more Google+ reviews, specifically?

Review 138
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SEO Agency Launches Google AdWords Campaign Targeting Blueglass

Bill Hartzer

Vizion Interactive , an SEO Agency, has launched a Google AdWords campaign where they are specifically targeting searches for a competitor’s brand name. And, in case you weren’t aware, even employees of BG have received no formal notice and have no idea (for example) if they still have healthcare insurance.

Adwords 133
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Social Media: The Key to Transforming Doctor-Patient Communication

Waxing UnLyrical

You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face.