Mindjumpers

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Foursquare Teams Up with American Express

Mindjumpers

According to the Wall Street Journal , Foursquare has partnered with American Express to offer discounts for shoppers who use Foursquare. They want to attract the younger and more tech savvy generation, which shows that the credit card company is eager to follow consumer trends and get on board the social networking train.

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The Sharing Avalanche [Infographic]

Mindjumpers

On our blog, we have already written about an infographic that talks about content sharing trends for the last 5 years and a study on content sharing pattern, but this infographic relates content sharing to brands as well gives some insights on who doesn’t share content on social media. Some even say if it doesn’t share, it isn’t there!

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Facebook Launches Questions

Mindjumpers

It seems like Facebook is constantly picking up on online trends and launching new products to match user needs. Latest with Places to match location-based services like Foursquare and Gowalla. Tweet Yesterday Facebook has launched Facebook Questions, which allows users and pages to post a Question to friends or a Facebook community.

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How American Express Used Twitter For Coupon Less Savings

Mindjumpers

The initiative is similar to AmEx-Foursquare hookup , first tested at South by Southwest last year, that provides incentives for check-ins with cash-back credits. Here is a video case study for your reference: Similar Posts: From Destination Social to Dispersed Social: 10 Trends in Social Media [Presentation].

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Ad Opportunities on Twitter, Foursquare and Tumblr

Mindjumpers

In this post, we look at the ad opportunities on Twitter, Foursquare and Tumblr, beginning with Twitter that offers three different ad products. Promoted Trends. Promoted Trends can be used to drive even more conversation and interest around a brand or product. Foursquare. Promoted Tweets. Promoted Accounts.

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How People Spend Their Time Online [Infographic]

Mindjumpers

It also predicts the most popular online activities and trends of the future. Location-based services, that allow users to “check in” and connect with others based on their current location such as Foursquare and Facebook Places, are currently the fastest growing area of interest and the fastest growing trend of the future.

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Social, Local, Mobile: The SoLoMo Revolution

Mindjumpers

This geo-targeting trend adds the local dimension to the social and mobile movement. Social, Local, Mobile form a convergence of sweeping trends in marketing, which is an inevitable part of our present world and the foreseeable future. SoLoMo and location-based engagement. Though not recently published it’s far from outdated.

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