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How Social Media Changes Retail Storefronts

Ari Herzog

I was taught that the area closest to door handles was more valuable then retail space on 5th Avenue. They are sharing customer reviews, social networking sites to find them online, and smartphone applications to improve the user experience. The new business door boasts TripAdvisor reviews (bottom middle).

Retail 130
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5 Apps To Enhance Your Brand

Idaconcpts

Yelp is a popular review site that’s used by consumers to leave reviews about local businesses. Yelp has a huge community, and the reviews on the site are read seriously. The smartphone app supports sharing on social media channels such as Facebook, Twitter, Flickr, Tumblr and FourSquare. FourSquare.

Brands 177
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Which Social Media Channels Should I Use For My Business?

yMarketingMatters

If your business is image heavy – say, a photography studio, retail shop or an ecommerce site – then Pinterest for business makes sense. Foursquare. Major updates have breathed new life into this social media channel, but there is still a debate whether Foursquare has a future or no t, which makes it a tricky platform to invest in.

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You Need To Know: Social Media and Retail

Laurel Papworth

So this review is spreading wildly, virally with anyone who might have gone to this Cairns restaurant. I say “might” as I suspect the reviews and comments are filling up a lot of Cairns Facebook discussions at the moment, and that ain’t good for this particular restaurant. The reviews were thin on the ground.

Retail 80
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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Restaurants are big review targets, so it’s likely if you have a restaurant that you already have some Yelp and/or Google reviews out there. Foursquare!

Industry 231
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When a Picture is Truly Worth 1,000 Words

Convince & Convert

Some of the top location-based services are Facebook Places , foursquare , Gowalla and SCVNGR. This is similar in a way to reviews on Yelp but it’s a less formal process which should encourages more people to contribute. Retailers – encourage your customers to take product shots and upload them.

comScore 126
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How to Get People to Your Social Sites and Keep them Coming Back.

Saying It Social

Smart move to have Foursquare advertised on the window/door to remind folks to check-in while they are there. We have a soft spot for places that not only advertise Foursquare but especially those that offer specials AND tell you about them! Love Miss Shirley’s Foursquare enthusiasm!! Restaurant? Put it on your menus!

Sites 204