Direct Marketing Observations

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What Twitter could learn from Facebook Deals

Direct Marketing Observations

To adress and fold in what Foursquare, Gowalla, Loopt and others had accomplished. I realize that Twitter and Facebook are different but Twitter had had just as much of an opportunity to change the lanscape of social platforms and communications as Facebook has. Why did Facebook create Places?

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The Voice of the Social Employee Inside the Firewall

Direct Marketing Observations

Can an internal socially powered ideation platform or network empower and propel an employee into massive production and an upbeat morale? How does social enable Juan in shipping who busts his ass and yet no one notices because he’s so quiet and chooses not to use that hot new internal platform?

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