Buzz Marketing for Technology

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Going Mobile with B2B Marketing – Part II

Buzz Marketing for Technology

So in my last blog post – Going Mobile with B2B Marketing we discussed the basics of the mobile market and where to focus our attention as a B2B Marketers. I would say that if “ Content is King &# on the internet “ Context is Queen &# on mobile. This is why aps like Yelp and foursquare are so hot now.

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Why is Google Scared and What it means for B2B Marketing!

Buzz Marketing for Technology

If you look at the share of mobile search that the Google app has it is minuscule compared to their share of the browser based search market. Maybe apps like foursquare could have a business to business version in the near future. And we tend not to stray from that behavior now. It’s almost an unconscious choice for most of us.

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