Late last week, foursquare launched an entirely revamped platform for businesses. Foursquare location based marketing Uncategorized foursquare foursquare deals foursquare for business foursquare specialsIt opens up lots of new options for creating specials and makes the process of creating specials easier to manage, especially for companies with multiple locations. It also brings new tools for analyzing the performance of different specials when compared to each other. Read more at [link]. MORE >>

In this post, we look at the ad opportunities on Twitter, Foursquare and Tumblr, beginning with Twitter that offers three different ad products. Foursquare. In the end of July, the location-based social network Foursquare rolled out Promoted Updates, moving more in the same direction as e.g. Facebook and Twitter. With the launch of Promoted Updates, Foursquare is leveraging  its Explore technology  that suggests place recommendations to users in order to match Promoted Updates to the people who are most likely to act on them. Guide to Marketing on Tumblr. MORE >>

You’ll get tired of collecting Foursquare badges. It may not happen right away, but with new badge releases and major brands jumping on the Foursquare bandwagon left and right — the tiny shining symbols of geek cred will ultimately lose their luster. Some questions to consider: How long do you think a Foursquare badge for Starbucks will bring people in the door? Right now, it’s kind of sexy for marketers to suggest that brands get custom Foursquare badges. What happens when your corner market forks over the cash for its own custom badge — would you care? MORE >>

And when I go, I want everyone in my social media world to know what I’m seeing, so I always take a minute before the curtain opens to check in via Foursquare. Foursquare is a relatively new facet of the Broadway promotions world — as stated in this Huffington Post blog  written just over a year ago on the subject — but many shows have jumped on board in this short time and found it is a great way to connect fans at their performances while gifting them a little something by which to remember the night: Disney Theatrical. Photo from GodspellBlog.com. Traveling Shows. MORE >>

The location-based service Foursquare offers individual users the chance to share where they are and get recommendations on where to go next. As a small business, you’re probably blown away by the figures: 20 million users worldwide are on Foursquare, and they have racked up 2.5 Here are 5 tips on using Foursquare to promote your small business. This marks you as the manager and allows you to take advantage of Foursquare’s tools to attract users. Put the window cling that Foursquare mails to you in your window so people know they can check in. MORE >>