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Using Location-based Services for Content Marketing

Convince & Convert

Sure, location-based services like Foursquare are great for customer engagement and loyalty rewards. When we say “content creation” what we usually think of is the company in question creating informational materials themselves, and putting that information on a website, blog, and/or YouTube.

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Getting The Social Customer To Buy

Twist Image

They're looking for customers to follow them on Twitter , but don't actually push beyond their own tweetstream to build affinity and loyalty. They're asking customers to watch their videos on YouTube , but few brands are doing anything unique on the channel. foursquare. youtube. Social Media is not a destination.

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The Ugly Truth About Business Models And The Advertising Scapegoat

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It's something that everyone from Facebook , YouTube , Twitter , Quora and Foursquare continue to grapple with. Today on MoBlog (via MediaPost ), there was a Blog post titled, Can Foursquare Find A Business Model? foursquare. youtube. New business models are hard. The business model is not clear. business model.

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Location Based Social Media for Brands

Mindjumpers

For instance you can read about Nike’s iPhone application “True City” or loyalty and reward programmes initiated by Topshop and Tasti D-Lite. See it here: Geolocation Based Social Media for Brands View more documents from DOUGLAS LIN. Similar Posts: 5 Popular Posts About Social Media Is Social Media Just A Buzzword?

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The Ultimate Question: Self-Interested Or Interesting?

Twist Image

Think about Facebook , Twitter , YouTube and even Foursquare. They are able to not only be able to figure out where this content came from, but they will build a level of loyalty towards a brand. foursquare. youtube. They will (hopefully) write something interesting. It's not just about Blogs. People are smart.

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Social Networking Online and Non-Profit Organizations | Freelance.

Freelance Social Media

YouTube (46.5%) and Twitter (43.2%) were cited as alternate social networking tools. This survey provides a rare snapshot of how non-profit organizations are embracing and using social media online, and provides concrete evidence that the use of social networking is becoming essential to a successful non-profit marketing plan.

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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Measuring influence or just tracking loyalty? Both Klout and Peerindex require you to hook up various sources in order to calculate your influence – Klout includes Twitter, Facebook, LinkedIn, Google+, Foursquare, Youtube, Instragram, Tumblr, Blogger, WordPress.com, Last.fm and Flickr.

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