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#measurePR, Social Media Measurement & Klout

Waxing UnLyrical

Our guest last week was Klout’s Megan Berry , who returned for an encore performance to #measurepr since, you know, everyone’s krazy about Klout. And given how kontroversial Klout is, what better guest to address their questions? How do you decide who gets Klout perks? Here’s a sample of the chat: 1.

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Klout Now Measures 10 Social Media Websites For Influence

Small Business Mavericks

Klout just keeps getting better. Among the services that Klout now tracks are: Tumblr – A blogging platform somewhat like a cross between Twitter and Blogger. Foursquare – The local networking website. In all, Klout is now measuring your influence across ten different social networks. What about you?

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Klout Adds Moments

Small Business Mavericks

Klout bills itself as a social media influence metric, but until now it was largely limited in how it measured influence. Moments is something like the Facebook Timeline, but it takes “your most important content” from all of the networks Klout measures and adds it to your profile. I actually rather like this idea.

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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

Idaconcpts

Klout and PeerIndex, the two major players in measuring social influence, have only been around for a few years but have already made a mark on digital engagement. Klout measures people’s social media influence by analyzing how the content they create drives online trends and user action. What Does All of This Mean?

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Guess Who is Back on Foursquare

Ari Herzog

Citing privacy concerns and not wanting strangers to know where I was every moment I checked in to a location, I deleted my Foursquare account 14 months ago. Forrester Research recently surveyed 37,000 mobile users and in its report issued this month, a mere 2% of those users had Foursquare accounts. My past caught up with me.

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Social Media News Ticker: Twitter Adds Photo Tagging, Facebook Acquires Oculus VR

The Realtime Report

Foursquare. Lithium Technologies acquires Klout–ties social media influence to brand sentiment – social influence measurement company Klout has been acquired by Lithium Technologies (WSJ). Any social media updates that we missed? Let us know in the comments below.

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Why a Social Credit Score is an Empty and Dangerous Notion

Waxing UnLyrical

I’m being challenged to a battle of egos by a stranger on Twitter: “@pierreloic your Klout Score is 33 (I’m a 51). Check out your @klout profile today.”. She’s after all “a 63″ and the Klout resident expert on all things bacon and Kim Kardashian. Guest post by Pierre-Loic Assayag. I’m glad we didn’t let it.

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