Laurel Papworth

MAY 8, 2010

Radar was born a short time later, and focused on delivering a real-time, mobile stream of pictures and conversation shared by you and your friends on any phone… long before the iPhone made this a far easier experience to develop. Obvious stuff. It’s being run as a hobby site now, with many open source elements so win-win-win.

Sites 81

Sites Social Media Social Networking Mobile 81

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

JULY 28, 2010

There aren't any short cuts to adding value or adding to the conversation: it takes time, some creativity and dedication, but it is well worth it if valued in relationship and loyalty. I know that there are some foursquare haters out there, but for me its about helping my favorite Chinese place out. Thanks again, Jay.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

MARCH 16, 2010

FourSquare and Gowalla go Back to the Future The new location-based darlings FourSquare and Gowalla are stealing a lot of the place-based intimacy that originally propelled Twitter. link] larrythewineguy Seems to me you wouldn't put all your eggs into any one basket, Twitter, Facebook, FourSquare or any of them.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

APRIL 22, 2010

Couponing on Facebook, “make us a haiku and win&# contests, and most branded iPhone apps fall into this category. I love the inverted pyramid, and agree wholeheartedly with your point about the best way to build loyalty with existing customers (and to communicate that loyalty to ancillary networks through WOM).

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Social Media Marketing

APRIL 17, 2013

Good and bad customer service interactions affect brand loyalty (as we''ve long known); disaffected customers will be more vocal about their experiences than those with good experiences. Foursquare is working on a model in which it will offer check-in data about its users to other platforms for ad targeting.

Social Media 154

Social Media Flipboard Journal News 154

Laurel Papworth

AUGUST 1, 2010

Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Foursquare? Stop biting your iPhone! local photo forum?

Facebook 105

Facebook Virtual World Foursquare Banking 105

Convince & Convert

JUNE 16, 2010

They’re marketing-oriented but highly operational and often aimed at creating loyalty by improving customer experience. Example: How many customers love iPhone applications? These winning strategies key on usefulness and value-creation. They’re strategic investments, not tactical expenses.

Social Media 119

Social Media Strategy Mobile Consultant 119

Koka Sexton

SEPTEMBER 29, 2008

Will she feel more secure in your “manly&# arms, or that she knows she is appreciated and that you would never betray her because you understand loyalty? or Geotracking services are picking up steam and in my post about Foursquare, Gowalla and Yelp I was still sifting Koka Sexton dot Com: [.] Would a Geek take you to Paris?

Types 99

Types List Comments Posterous 99