Harp Interactive

FEBRUARY 23, 2010

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging. Foursquare allows for check-ins. Foursquare allows for check-ins.

Geotagging 324

Geotagging GPS Foursquare Marketing 324

Socialized

NOVEMBER 26, 2009

Here are my five social media predictions for 2010. Location-Based Applications Will Dissolve Into General Social Networks. Twitter recently rolled out its Geotagging capability on a limited basis. More Social Media Regulation Will Follow the FTC’s October Endorsement Guides. Even Google, a Web 1.0

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

Foursquare 150

Foursquare Analysis Consultant Mobile 150