Jeff Esposito

NOVEMBER 8, 2010

It seems like the gravy-train buzzword of Social Media is starting to fade away only to give way to the term social customer. In theory, as customers migrate more towards social media, companies need to evolve to keep up with them. I will also be on hand to discuss how we do things at Vistaprint.

Lithium 33

Lithium Case Study Forums Conference 33

Jeff Esposito

APRIL 8, 2011

How PR People are Destroying Social Media – While I don’t agree with everything that Brian Carter says in this post, his rant does point out the areas that usually clog up innovation in terms of institutionalizing social media as a way of adding value to their job. Was it Twitter, Facebook a forum?

Forums 27

Forums Communities Blogger Social Media 27

Jeff Esposito

APRIL 8, 2011

How PR People are Destroying Social Media – While I don’t agree with everything that Brian Carter says in this post, his rant does point out the areas that usually clog up innovation in terms of institutionalizing social media as a way of adding value to their job. Was it Twitter, Facebook a forum?

Forums 27

Forums Communities Blogger Social Media 27

Jeff Esposito

JULY 21, 2010

That said, you make some interesting points about what the club should do with the goodwill and social capital they have built up. Just give them the forum to organize. The Cavs already have a fan forum and word of these two efforts spread via the forum. I especially like the Dawg Pound idea. Unported License.

Jive 30

Jive Forums Committee Survey 30

Jeff Esposito

APRIL 22, 2012

Facebook, blogs, forums and company-hosted communities are great and vary in price and user experience, but none of them really matter unless you have users willing to cohabitate in a community around a company’s brand. Some other areas to look can be product managers, communications executives or the IT department.

Communities 51

Communities Report Embedding Education 51