Direct Marketing Observations
JULY 28, 2011
The emergence of transmedia storytelling over the past decade has lead to or created some unique opportunities in social media. Transmedia, according to Henry Jenkins a professor at USC is “the art of conveying messages themes or storylines to mass audiences through the artful and well planned use of multiple media platforms”.
Direct Marketing Observations
MAY 26, 2010
I came across Tlists when I showed up on one of it’s lists of “The most listed Tweeters on 921 lists about Social Media&#. Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy. - Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy.
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Direct Marketing Observations
JULY 6, 2010
Traipsing in and bellowing to anyone who will listen, that the tranformative nature of social media will change the way you do business for the better, is a lofty claim. What if you could only use one “social solution&# ? Let’s say you’re a consultant, which social media solution would you suggest and why?
Direct Marketing Observations
MAY 14, 2010
Facebook: Children evade social websites’ age limits. Social media create new bullying issues for schools; Collier forum set for Monday. Too young for social networking? NYU Students Start Privacy-Minded Social Media Site. Social Media Parenting: Raising the Digital Generation.
Direct Marketing Observations
JANUARY 28, 2016
We think the aforementioned groups share too much and have no concept of what should and shouldn’t be shared in social media , but I digress. Personal forums for airing what bothers you on a conference call is not the time or place.
Direct Marketing Observations
APRIL 27, 2010
If you’re a social media consultant like Jay Baer , or a larger organization like Accenture for instance, one of the constant constants in social media is the amount of education required to get people all on the same page, before anything can really be accomplished. Social media validates my feelings and actions.
Direct Marketing Observations
OCTOBER 15, 2010
With social media, you would have to have lived in a cave on an island in the Pacific to not know how ubiquitous it is. 4) Social data will determine your next move in your future business engagements, don’t ignore it- Social data will be driving consumer engagement. Get serious about mobile.
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