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10 PPC Blogs Every Marketer Should Read

Convince & Convert

You invest a lot of time into your paid search campaigns, but how much is spent on refreshing your ad copy? ”. Specialization: Retail Advertising + Ecommerce + Strategy. ” CPC Strategy is a retail-focused search agency that specializes in driving conversions by matching inventory with consumer intent.

Adwords 60
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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

B2B marketers put email marketing at the top (with 51% saying this is a highly effective tactic) followed by SEO and content marketing (38% each), offline events like trade shows (31%) and paid search/online ads (29%). Within the Fortune 500, telecommunications (53%) and specialty retailers (48%) are most likely to have blogs.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Blogs are rated by consumers as the third-most influential category of sites influencing purchasing behavior (after retail sites and brand sites) – yet they garner just 10% of social media budgets (comnpared to 57% for Facebook). 86% of “influencers” blog Google accounts for 90% of search traffic to b2b websites.