Buzz Marketing for Technology

OCTOBER 25, 2013

Just as brick-and-mortar retailers have recognized the growing purchasing power, shopping preferences and influence of this vigorous and fast-growing demographic, online marketers too are beginning to see the value of personalizing and customizing every customer experience to better serve their individual needs.

Mobile 225

Mobile comScore Insurance Sites 225

Tweaklibrary

MAY 19, 2023

These nifty applications scour the web thoroughly to compare prices across multiple retailers, so you can effortlessly find the lowest prices and snag the hottest deals. Great retail coverage & lists the best deals & discounts Check if the app covers a wide range of retailers, both online and offline, to maximize your options.

Comparison 23

Comparison Price Retail Discount 23

Twist Image

APRIL 16, 2011

I was recently having dinner with a very senior marketing executive when the conversation turned to brands and how they handle themselves in online public forums. Not long ago, a major retailer contacted our agency, Twist Image , because they wanted a strategy around how to get 50,000 people to "like" them on Facebook. (in

Discount 111

Discount Loyalty Privacy Retail 111

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. Image source. million members today. Image source.

Examples 228

Examples Communities Brands Forums 228

Sprout Social

AUGUST 12, 2020

In the simplest terms, a brand community showcases brand loyalty at its best. A forum is a great way for a much larger community to be able to talk about shared interests, whether they’re directly about the brand or not. Because Spotify is a massive music streaming platform with a wide audience, a forum works perfectly for them.

Communities 142

Communities Brands How To Forums 142

Stay N' Alive

SEPTEMBER 13, 2010

My good friend, Jolie O’Dell of Mashable , wrote a great post on the American Express Open Forum last week on “How SMBs Can Start Using Facebook Places Now&#. You could almost turn this into a loyalty rewards system of some sort. Or what if you’re managing an event?

Strategy 111

Strategy API Facebook Foursquare 111

Later

SEPTEMBER 12, 2019

In fact, 55% of consumers trust user-generated content over any other form of marketing, making it a surefire way to boost your sales and improve brand loyalty. . So if you’re looking to grow your business (especially within younger demographics) user-generated content can seriously help skyrocket your sales and build true brand loyalty. .

UGC 60

UGC Content Instagram Hashtag 60

Saying It Social

MAY 18, 2010

Pingback by Small Business News: Bettering Your Business | Forum on China Goods Bay | July 3, 2010 | Reply [.] eMarketer reports that consumers force retailers to adopt social strategy. How long has it taken to see returns on some of your other business investments probably made at considerably higher cost? Saying It Social [.]

Social Media 168

Social Media Marketing Small Business Cost 168

Hootsuite

JULY 13, 2022

Done right, c ustomer experience will help you increase sales and improve brand loyalty. ” Check forums like Reddit and pay close attention to reviews elsewhere. Grow your online and in-store sales with a conversational AI retail chatbot by Heyday by Hootsuite. It’s not just another industry buzzword. Source: AskNicely.

Tips 107

Tips HootSuite Survey Template 107

Sprout Social

AUGUST 17, 2021

Community management is the process of engaging customers across digital channels to increase brand loyalty and grow authentic connections with their audience. It involves social listening, responding to comments , nurturing online forums and communities, and more, to connect with your audience on a deeper level. Pricing.

Communities 126

Communities Engagement Tools Tweetdeck 126

Viper Chill

APRIL 26, 2010

Forums Message boards are really the first internet form of social media, after IRC. No matter what niche your business is in, there’s a great chance there are a number of active forums on the topic which you can participate in. Forums are also a great place to lurk and listen to what your customers are saying.

Social Media 80

Social Media Strategy Digg Forums 80

Sprout Social

FEBRUARY 19, 2024

It’s hard to think of another business function that has such an outsized impact on customer loyalty, retention and lifetime value. Your customers expect that you will provide fast, quality care on social media—and if you don’t, their loyalty is up for grabs. I know how important service is to the overall customer experience.

Loyalty 115

Loyalty Marketing Collaboration Class 115

Webbiquity SMM

AUGUST 5, 2013

Blogs are rated by consumers as the third-most influential category of sites influencing purchasing behavior (after retail sites and brand sites) – yet they garner just 10% of social media budgets (comnpared to 57% for Facebook). 33% of consumers say the email is the most effective tool for building loyalty, vs. 26% of marketers.

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Have you visited their “get satisfaction&# forums? They are however the best at helping brands build loyalty via discounts and offers for badge winners and mayors. Still, the should get on top of it.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

ProBlogger

APRIL 23, 2013

Loyalty and Trust Convert. Most books are as much as 30% off the recommended retail price and at different times during the year, Amazon runs other special discounts and promotions on different products or product categories. In the long run, that is what will help you earn more from Amazon (and other income streams).

Review 56

Review Widget Buy Discount 56

Webbiquity SMM

JUNE 6, 2011

Michael has been working in marketing and sales for over 17 years in various roles where he uses customer insights to drive sales, ROI and customer loyalty through effective sales and marketing strategies. He is a director with the Silicon Valley Brand Forum, and regularly blogs and speaks on organizational adopting of social communications.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196