Harp Interactive

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22 Twitter Pearls from Day 1 of #SMWF

Harp Interactive

The Social Media World Forum is underway today and will go on through tomorrow in New York. This conference has entered its third year and continues to provide top-level strategic advice and social media marketing insight.

Forums 298
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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

Ubervu (beta). Web Page Changes. WatchThatPage.com. Twitter Search. UberTwitter. Boardtracker. BoardReader. Social Media. Technorati. Social Mention. Who’s Talking. Facebook Lexicon. Ice Rocket. Monitor This. News Search. Google News. Yahoo News.

Trendrr 267
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Trending Sources

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Monitor Your Brand Online-Part 1

Harp Interactive

Video Sites (Youtube). Image Sites (Flikr). Articles (ezine, articlebase etc). Tags (keywords on social bookmarking sites and Twitter Hashtags). Press releases. Complaint Sites (Ripoffreport, Complaintsboard etc). Next…how to monitor all these platforms?

Brands 307
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The Top 5 Things Beginners Should Know about Social Media Marketing

Harp Interactive

Don’t just broadcast information, but listen to what people are saying (directly to you or via other forums) and respond accordingly. Social media is about communicating with your consumers/audience. Tying into strategy, have some sort of measurement tool to calculate your social media success…or failure <—it happens.

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Create Wikipedia articles, electronic press releases; leave comments on forums and blogs even those with <nofollow> attributes. Create link-bait campaigns with SEO article writing and submission to sites like Article Base and Ezine. Use blogroll on company blog with link to other company domains.

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25 Tips to Get Your Website to the Top – How to be #1 on Google!

Harp Interactive

Visit popular industry forums, blogs etc and comment (create a Gravatar linked to your company email first). Submit links of interesting pages like the one above to Twitter, Facebook, Digg, Stumble Upon and other bookmarking sites. Regularly add fresh keyword rich content to your website. Create an XML sitemap and submit it to search engines.

Google 362