Buzz Marketing for Technology
MARCH 20, 2013
Whether retail or hospitality, certain brands are continuously striving to maintain relevancy for a certain subset of eco-conscious customers—both offline and off. On the flip side, retailers can easily highlight products on category pages to effectively call-out environmentally sound products. Get (environmentally) personal.
Buzz Marketing for Technology
DECEMBER 15, 2011
Imagine a company that has upscale retail locations around the United States receiving tens of thousands of customer visits. The fan page becomes a focus group that can be mined for consumer insights, which can feed back to content creation, stage gate development and campaign tracking. What’s the point of the storefront?
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Sprout Social
FEBRUARY 8, 2021
This is a common collection method for online retailers. The collection stage uses social listening , review sites and on-site survey cards. For example, if you’re interested in knowing how a live music event was for an attendee, having people conduct surveys on site will garner more results than following up weeks later.
Buzz Marketing for Technology
JUNE 5, 2013
Make sure your site design translates to smaller smartphone screens as well as it does to larger tablet and desktop ones. Use A/B and Multivariate testing on as many site elements as possible—namely, content, design, shopping cart process—to see what gets your mobile audience excited. Personalization.
Diva Marketing Blog
JULY 16, 2009
No girlfriend, it's not a focus group. Maybe this is the social media version of a focus group but with less honesty and less transparency. But don't expect anything back other than the satisfaction you derive in a bit of ego boosting on a brand site with some people who might vote you up or vote you down.
The Marketing Blog
OCTOBER 10, 2008
Share this: StumbleUpon Digg Reddit 5 Comments Filed under BarCamp Tags: BarCamp , BarCamp Delhi , BCD5 , delhi , Google , open source , Social media , startup , twitter 5 Comments Sesso January 22, 2009 at 12:25 pm Great site. Sounds a great proposition, especially when recession is on upward swing & markets are hitting rock bottom. &
Ignite Social Media
DECEMBER 12, 2017
But, by thinking of your social audience like a focus group, you can use the information you receive to develop better, more meaningful content that will inspire your audiences to take the action you desire. Many marketers think that to shoot content in-house, they need an elaborate and expensive studio on-site.
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