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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

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Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO

Kikolani

Focus Groups – apply reverse monetization by using social media to get client feedback instead of focus groups to lower research costs. Radian6Radian6 gives you a complete platform to listen, measure and engage with your customers across the entire social web. Social Media Strategy.

ROI 114
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How to Test Content Marketing and Digital Campaigns with Social Media

Pam Moore

Social media is equivalent to one big fat focus group that never sleeps. There is not a time of day or night that you can't crawl up in your cozy chair with your laptop and learn what people think of you and your brand. It's there for the taking.