Social Media Research: Interview with Joel Rubinson of ARF - Part 2
Diva Marketing Blog
FEBRUARY 22, 2009
He graciously shared his insights on changes and future trends in marketing research. Also, let me say that focus groups have their own problems when a strong personality becomes the group leader, which often happens. Then the leaders of Nielsen, WPP, and IRI will reveal plans for moving our profession forward.
Let's personalize your content