Pam Moore

APRIL 6, 2019

Social media is equivalent to one big fat focus group that never sleeps. There is not a time of day or night that you can't crawl up in your cozy chair with your laptop and learn what people think of you and your brand. It's there for the taking.

Campaign 60

Campaign Social Media Content How To 60

Buffer Social

JANUARY 2, 2019

Which is exactly why today we’re covering 5 data-backed social media trends you need to know to make 2019 your best year yet with social media marketing. 5 data-backed social media trends you need to know for 2019. Trend 1: In-the-moment content will win out over highly-produced content. Let’s dive in! Table of Contents.

Trends 111

Trends Social Media Data Authentication 111

Sprout Social

JUNE 26, 2023

Once your customer journey map is complete, analyze it for patterns and trends to identify high friction points, opportunities for personalization, and potential gaps in your marketing or sales funnel. Customers have unique likes, intentions, and needs, which vary depending on innovations, seasons, or trends.

Loyalty 121

Loyalty Retail Data Strategy 121

Sprout Social

AUGUST 23, 2016

Before social media you’d have to pay thousands of dollars to put together focus groups and send surveys. The interesting thing about all of these is unlike Facebook, Twitter, Pinterest or Google+, they are mobile first. The trend toward visual marketing is growing thanks to all of these apps.

Social Media 40

Social Media Avatar Social Networking Compete 40

Buffer Social

OCTOBER 9, 2023

Understanding evolving consumer behavior is key – adapt your marketing strategy to align with consumption trends. Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators.

News 72

News Social Media Marketing Facebook 72

Idaconcpts

AUGUST 9, 2010

Today I wanted to point out the important trend that consumers expect that every service category has more and more in common. Take a look at this testimonial from a participant in a focus group on airlines: You know, I have a dry cleaner at the end of my street. Then take a look at the recent Virgin Mobile ads in August 2010.

Airlines 117

Airlines Wireless Insurance Technorati 117

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well. Market research is as important to most companies as the payroll department.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Writtent Blog

JULY 16, 2013

Remember when corporations had to spend thousands of dollars on focus groups to compile consumer insights? It’s a metaphor for the research and thought which go into quality content creation , which include the following benefits: You’re continually researching trends and new developments. It’s Free Market Research. That’s Why.

Sysomos 88

Sysomos Hubspot SEO ROI 88