Buzz Marketing for Technology

MARCH 20, 2013

Whether retail or hospitality, certain brands are continuously striving to maintain relevancy for a certain subset of eco-conscious customers—both offline and off. On the flip side, retailers can easily highlight products on category pages to effectively call-out environmentally sound products. So how can you play that up?

Conversation 199

Conversation Hotels Retail Focus Group 199

Pixlee

APRIL 2, 2019

Brand Loyalty. When brands involve communities in an authentic and transparent way, they can boost company loyalty on the whole. Now the company is looking to go full circle by expanding its retail footprint where it can provide in-person help to customers.

Strategy 59

Strategy UGC Hotels Marketing 59

Sprout Social

JUNE 26, 2023

The significance of an integrated customer experience Creating an integrated customer experience is crucial in today’s digital landscape for numerous reasons, including: It boosts customer satisfaction, loyalty, and promotes advocacy: Customers who have a great experience across all channels are more likely to remain paying customers.

Loyalty 121

Loyalty Retail Data Strategy 121

Sprout Social

JUNE 12, 2023

It helps you build an emotional connection with them that leads to loyalty and unforgettable experiences. Use surveys, interviews and focus groups to collect feedback. For example, if customer loyalty is important, NPS might be a good metric to track. More importantly, listening shows customers you value their opinions.

Strategy 133

Strategy How To Metrics Loyalty 133

Sprout Social

MARCH 16, 2023

Only the brands that go above and beyond for their customers receive enviable brand loyalty. With these findings, you will be on track to cultivate an emotional connection with your audience, build brand loyalty and foster customer retention and advocacy. But the use of these metrics goes beyond improving the customer experience.

Metrics 101

Metrics Social Media Sentiment Airlines 101

Bill Hartzer

APRIL 27, 2010

Most acts of unabashed brand loyalty are a genuine mystery to marketers: Why do customers anxiously camp outside IKEA grand openings? If you operate a retail store with cooking supplies you might ask: – What is your ideal customer experience when you enter our store? And what can marketers and brand managers learn from them?

Brands 157

Brands Loyalty Badge Apple 157

Convince & Convert

JUNE 16, 2010

They’re marketing-oriented but highly operational and often aimed at creating loyalty by improving customer experience. They focus on fostering customer behaviors that lead to profitability. Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!),

Social Media 119

Social Media Strategy Mobile Consultant 119