Hootsuite
NOVEMBER 7, 2023
Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?
Writtent Blog
JULY 17, 2013
No one needs more irrelevant marketing messages in their life. To stand out amidst the noise in an era where 91% of marketers are creating custom content, it’s critical to invest in relevant information. Great marketers rely on demographics and consumer insights to target their marketing. What industries are they in?
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Writtent Blog
OCTOBER 1, 2013
As HubSpot blogger Dan Lyons points out, it’s not like the situation is going to improve next quarter, either. The internet has severely disrupted traditional marketing techniques, including advertising and the newspaper industry. Inbound and content marketers are most definitely here to stay. Headlines Matter.
ProBlogger
AUGUST 30, 2015
To see why, read A Guide to Using Data Analytics to Optimize Your Content Marketing Strategies. Content Marketing: Planning content: Identify and create a profile for your dream reader. Invite people from your email list to an informal focus group on the phone. Email Marketing. Brainstorm ideas for a challenge.
Janet Fouts
JANUARY 10, 2013
Understands competitors their products and markets. Willing to listen to what the market wants and what their issues are. Understand competitors, their products and markets. Listen to what the market wants and what their issues are. This is different than knowing what you want to sell to the market. Rinse, repeat.
Webbiquity SMM
MARCH 27, 2013
Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can companies best use LinkedIn as a marketing platform? 6 Changes You Need To Make To Your LinkedIn Profile Now by V3 Integrated Marketing.
Writtent Blog
JUNE 24, 2013
Being able to engage your customers with content that’s perfectly attuned to the times is how marketing should be done. He credits his meteoric success – and his current status as a sought-after keynote speaker and recognized thought leader – to a solid small business strategy which was based on content marketing.
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