Convince & Convert

OCTOBER 22, 2021

Do a quick search on Instagram of your office location and a Twitter query of your branded hashtag. These employees are your initial allies and should be the first group of stakeholders you bring into your employee advocacy initiatives. Leverage this highly engaged focus group for feedback.

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Survey How To Education Hotels 123

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

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Social Media Strategy StumbleUpon Digg 269

Pam Moore

OCTOBER 20, 2020

We do this through a combination of methods that may include online research, surveys, social media network insights, focus groups, interviews and the list goes on. What is an audience first marketing strategy. Tips to conduct focus groups on little or not budget. Today I am not holding back. ” NO!

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Research Template Templates Training 78

agora pulse

DECEMBER 28, 2017

Social Listening is just as important for your social media strategy as posting relevant and interesting content. Think of social media like one giant focus group. Due to its open platform, and short-form style posts, Twitter is the biggest and best social pool where listening should occur. This is fairly straightforward!

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Hashtag Marketing Focus Group Conversation 128

The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. of tweets, tweet type, conversation type.

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Study Company Web 2.0 Twitter 180

Sprout Social

AUGUST 17, 2021

If you answered “yes” to any of these questions, we have good news for you: You don’t need to schedule a focus group to get answers. Many praised the brand for the delightfully weird launch on Twitter using the “Face with Tears of Joy” emoji most frequently. Need insight into an emerging trend? Is dropshipping dead?

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Questions Sentiment Meme Trends 116

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Hootsuite Advanced Analytics allows you to analyze your competitors’ audience and content strategy on Facebook, Instagram, and X (formerly Twitter).

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Brand Monitoring Tools HootSuite Brands 98

Sprout Social

MAY 18, 2021

On the other hand, social media describes a variety of digital platforms like Facebook, Twitter, Instagram and others that allow for targeted distribution and audience interaction. Used together, the two strategies can empower marketers to create relevant content that engages their audience no matter which channel they find themselves on.

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Social Media Team Focus Group Loyalty 110

Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. What power! Want more information first? It helps you stand out from your competition.

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Sprout Social

MARCH 7, 2022

This information can help you determine the perceived threat of a crisis, making it foundational to your response strategy. Twitter Brand Surveys. On Twitter, brands aren’t just part of the fun. Seven out of 10 Twitter users even say that “Brand Twitter” is one of the best parts of being present on the network.

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Survey Brands Sentiment Template 90

Sprout Social

MARCH 26, 2019

These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. Incorporating social media listening into your overall digital marketing strategy has several important benefits. Inform your content strategy. Create a brand analysis.

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Social Media Sentiment Marketing Analysis 102

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media. Focus really is key to success. Less is more. Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media. Focus really is key to success. Less is more. Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! . There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media. Hope is NOT a Strategy – Align Social and Digital Marketing to Your Business Goals! .

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Social Media Template Templates Marketing 78

Hootsuite

MAY 2, 2023

Hootsuite Composer allows you to create and schedule posts for Facebook, Instagram, Twitter, and other social media sites. Learn More About Hootsuite For Real Estate Join relevant Facebook groups Facebook Groups are a smart way to expand your network by connecting with fellow agents, potential clients, and other industry professionals.

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Real Estate Facebook HootSuite How To 102

Convince & Convert

OCTOBER 2, 2015

Forget Focus Groups. He suggests that, rather than shelling out for costly focus groups, sales teams are realizing that social media provides endless information about what their audience cares about, how they consume media, and what motivates their decision-making. Track Strategy Results.

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Crimson Hexagon How To Focus Group Data 60

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts? kevinertell Great post, Adam.

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Research Social Media Marketing Retail 265

Convince & Convert

JULY 2, 2014

It’s important to do the appropriate research, either with focus groups and surveys or by hiring an outside agency. General Mills did this just right when it invited discussion around sourcing sustainable ingredients in a live Twitter chat. Social Media Strategy'

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Brands Survey Construction Comparison 142

Adam Cohen

AUGUST 24, 2010

The approach was always one-sided, and the feedback loop could be carefully and slowly measured with focus groups and research. The retailer already tried the leap – they started with the prototypical Facebook page, a couple of Twitter accounts, some user generated content contests. Regulatory concerns abound. Tweet This!

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Company Social Media Posterous StumbleUpon 231

Sprout Social

FEBRUARY 13, 2019

They provide insights that can inform an entire business strategy. Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs. If you’re ready to start driving your strategy with listening insights, request a demo of Sprout Listening here.

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Authentication Analysis Sentiment Tumblr 101

Buzz Marketing for Technology

JULY 7, 2008

Drive a strategy development process that results in a project vision, objectives, roadmap and success metrics. 7) I’m not convinced there is a “tipping point&# for social tools (like twitter): Many may disagree on this and likely we’ll end up debating semantics…but here’s my thinking. Popularity: 17% [ ?

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Communities Groups Groups Social Media 117

Sprout Social

OCTOBER 8, 2020

The topics are meant to be relevant to your company in the hopes of being part of your content marketing strategy. Through social media, your newsletter or focus groups, ask what problems are at the top of your customers’ minds right now. Here are some ways to work on your content ideation. Identify content gaps.

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Content Meeting Process Sentiment 143

Waxing UnLyrical

JUNE 24, 2015

They’ve recently started offering improv focus groups to get a more real reaction to what people are thinking. Batman’s strategy and tactics push the boundaries of the conventional law and order box. Twitter Facebook Google+ LinkedIn Words and Pictures – the Batman and Robin of Content Marketing. Second City knows this.

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Content Committee Marketing Consultant 100

Pam Moore

JULY 26, 2017

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. A framework and plan is what helps ensure the house is developed on time, meets standards to keep you safe and enjoy the home for decades to come. Need us to help train your team?

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Content How To Marketing Case Study 162

Pam Moore

SEPTEMBER 18, 2017

You need to create your own content strategy that supports your business and marketing goals. It's a different game and much harder to lock yourself in a room, and actually put virtual pen to paper and create a strategy, plan, and content that drives real business conversions that are measurable and impact your bottom line. .”

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Content Training How To ROI 162

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. How to test visual marketing programs.

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Campaign Social Media Content How To 60

Pam Moore

SEPTEMBER 19, 2017

This is a special live training webinar event packed with actionable tips and strategies you can implement immediately. Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more!

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Content Training ROI Compete 164

Audiense

FEBRUARY 8, 2017

Step forward Fred Graver , a four-time Emmy winner whose use of Twitter and Audiense has made it possible for him to reduce risk further than ever before in the creation of his new TV series, while also extracting real world inspiration for his characters. Why did you need to use Twitter data to make the show? What’s that future like?

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Data Focus Group Compete Twitter 60

Sprout Social

JUNE 12, 2023

In this guide, we’ll show you how to build a winning customer experience strategy. Table of contents What is customer experience (CX) strategy? A customer experience (CX) strategy is your blueprint for delivering positive and memorable customer experiences. Let’s get started. And that’s not all.

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Strategy How To Metrics Loyalty 131

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. If you’re an agency that has all of this figured out, congratulations.

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Social Media Strategy CoTweet CoTweet 121

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. utilize whether they have an existing social media strategy or not. utilize whether they have an existing social media strategy or not. Sarah Barnes Spot on.

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Social Media Strategy Consultant B2B 148

Kikolani

MAY 31, 2012

Why are you on Twitter? For example, BlogcastFM runs a focus group on their Google+ page , while SEOmoz creates unique video content that you can’t find anywhere else. Focus on Your Twitter Lists, Not the Home Feed. Content curation is at the heart of a good social media strategy. Have a Clear Goal.

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Blogger Social Media Tips ROI 141

Convince & Convert

NOVEMBER 17, 2016

A search of your office location on Instagram and a quick Twitter inquiry of your branded hashtag will reveal at least a handful of employees who are (hopefully) already singing your praises. These employees are your initial allies and should be the first group of stakeholders you bring into your initiatives. Empowering Your Employees.

Survey 60

Survey Education How To Hotels 60

Pam Moore

JULY 11, 2018

From the receptionist to the CEO to the tweet stream of your corporate Twitter account, each touch is a brand impression. Their strategy could be completely different than yours and you may find yourself in a year further behind than where you started! Accept it, deal with it and make them count! Create a quick message house.

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Apple Brands Tips Consultant 139

Pam Moore

APRIL 1, 2020

From the receptionist to the CEO to the tweet stream of your corporate Twitter account, each touch is a brand impression. Their strategy could be completely different than yours and you may find yourself in a year further behind than where you started! Accept it, deal with it and make them count! Create a quick message house.

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Apple Brands Tips Consultant 78

Proactive Report

DECEMBER 2, 2009

We have new media platforms – blogs, Twitter, Amazon, Yelp and Get Satisfaction. You can do online focus groups. Communispace is one way to build an online community for focus groups. Tags: Online PR Social Media Strategy. We’re talking to our customers all the time but are we listening?

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Focus Group Survey Influencer Issues 49

Kikolani

JANUARY 26, 2010

Holdout Groups – taking two demographically similar groups and sending an ad to one, but not the other, and measuring the result of the group who received the ad compared to the one that didn’t. Social Media Strategy. Exclusive Products – offering exclusive products to a particular channel.

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ROI SEO Social Media Tips 114