Social Media Strategery

DECEMBER 24, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Do You Know Where Santa is Tonight? christmas , dod , gov20 , government , holiday , norad , radar , santa , social media , web 2.0 Government 2.0

Gov 2.0 81

Gov 2.0 Social Media Web 2.0 Wiki 81

Social Media Strategery

AUGUST 22, 2013

Image courtesy of Flickr user vasta. You’ll learn about laws governing social media. You’ll learn how to use social media for yourself. You’ll learn how social media is being integrated into areas beyond just marketing and PR. You’ll learn from brands who have made mistakes.

List 131

List Class ROI Sports 131

Social Media Strategery

MAY 12, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Taking a Break!! Tue, May 12, 2009 Personal Image Courtesy of Flickr user of Dnorman I’m finally doing it – I’m taking a much needed vacation. Government 2.0

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Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

APRIL 30, 2011

In the fall I wrote a guest post entitled, “ But I Don’t WANNA Change ” about using change management techniques to encourage the adoption of social media within organizations. One thing I have learned, however, is that even though social media is sweeping the world, that doesn’t mean your internal platform will engage your employees.

Wiki 139

Wiki Forums Collaboration Facebook 139

Social Media Strategery

NOVEMBER 23, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 As a social media consultant for my government clients, this is a powerful concept, but it’s not new. This same concept applies, albeit in a different way, to social media. Government 2.0

Gov 2.0 62

Gov 2.0 Social Media Sports Web 2.0 62

Social Media Strategery

OCTOBER 27, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media How to BE a Government Consultant and Use Social Media Wed, Oct 28, 2009 Best Practices , Government 2.0 Be active within the social media and Gov 2.0

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Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

JANUARY 6, 2014

We use tools like Sysomos and Radian6 to track millions of social media posts. We use social network analysis to determine how messages flow from one person to another. Image courtesy of Flickr user themadlolscientist.

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Sysomos Radian6 Data Analysis 134

Social Media Strategery

DECEMBER 30, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media My Social Media Resolutions for 2009 Wed, Dec 31, 2008 Social Media The Internet is filled with end of year reviews , highlight articles , and wrap-ups.

Gov 2.0 77

Gov 2.0 Social Media Web 2.0 Wiki 77

Social Media Strategery

FEBRUARY 1, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I’ve already talked about how to justify social media to the big-wigs. Social media isn’t about the tools – it’s about what the tools enable. Social media cannot exist in a vacuum.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 How To 56

Social Media Strategery

MAY 25, 2013

Image courtesy of Flickr user stevendepolo. Rather than taking five bullets to tell me that you wrote press releases, managed social media sites, created media guides, and pitched media, tell me a story. How many social media sites did you manage? How many media guides did you create?

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Press Release Tumblr Advertising LinkedIn 124

Social Media Strategery

JANUARY 26, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 So, what can you do to address the myriad reasons for social media being scary? When I first started pushing the words “social media&# around my traditionally conservative firm, I started small.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

NOVEMBER 2, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Learn to Walk Before You Run Sun, Nov 2, 2008 Enterprise 2.0 , Social Media Image courtesy of Flickr user karen.j.ybanez “Why aren’t people using it?

Gov 2.0 63

Gov 2.0 Wiki Social Media Yammer 63

Social Media Strategery

APRIL 3, 2014

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. There’s paid media, earned media, owned media, shared media, and something called omni-channel media.

Syndication 103

Syndication Marketing Advertising SEO 103

Social Media Strategery

JUNE 25, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media When Was the Last Time Your Intranet Empowered Anyone? If you stopped using the terms “social media,&# and “Enterprise 2.0″ Government 2.0 The Whole. :

Gov 2.0 92

Gov 2.0 Web 2.0 Wiki Committee 92

Social Media Strategery

JANUARY 27, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Gov 2.0 Development Social Media Gov 2.0 Maintains and executes organization’s social media strategy. Image Courtesy of Flickr User Ben Zvan.

Gov 2.0 86

Gov 2.0 Web 2.0 Forums Wiki 86

Social Media Strategery

NOVEMBER 17, 2010

“The Social Media Strategist must choose one of two career paths – build proactive programs now…or be relegated to ongoing cleanup as social media help desk.&#. Be Proactive or Become ‘Social Media Help Desk.&# Click to see full-size image on Jeremiah's Flickr page.

Gov 2.0 100

Gov 2.0 Yammer Privacy Skills 100

Social Media Strategery

APRIL 17, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Interested in Being at the Tip of the Spear? Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Be Prepared for… Sun, Apr 18, 2010 Prof.

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Gov 2.0 Tips Web 2.0 Wiki 107

Social Media Strategery

NOVEMBER 24, 2014

Here’s a hint for all you young PR pros out there: Image courtesy of Flickr user terren in Virginia. That might work for smaller brands without a large media budget, but what about the big brands with millions of dollars? If you want to sit at the big kid table, start acting like one of the big kids. What does this mean?

Industry 117

Industry Advertising Journal Flickr 117

Social Media Strategery

MAY 12, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Reverse Mentoring is All About Screwing in the Lightbulb before Flipping the Switch Wed, May 12, 2010 Best Practices , Personal The following is a guest post by Shala Byers.

Gov 2.0 101

Gov 2.0 Web 2.0 Wiki Sports 101

Social Media Strategery

SEPTEMBER 13, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media The Week of Gov 2.0 – Longing for More Mon, Sep 14, 2009 Government 2.0 , Prof. What am I missing in my social media policy? Government 2.0 Should they?

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Gov 2.0 Conference OpenID Eventful 104

Social Media Strategery

FEBRUARY 23, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Is Enterprise 2.0 Practitioner Certificate program, a two-day course focused on learning the principles and best practices of Enterprise 2.0 – social media behind the firewall.

Gov 2.0 84

Gov 2.0 Wiki Web 2.0 Course 84

Social Media Strategery

JANUARY 30, 2011

Day 7 : I’ve got a big meeting today with the new VP at this conference we’re both attending – I’ll demo all these new social media tools for him and show him how he can start a blog too! Photo courtesy Flickr user Stev.ie. I guess I’ll have to use Internet Explorer for those, but that’s ok.

Wiki 116

Wiki Platform Microblogging Sharepoint 116

Social Media Strategery

MAY 19, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Get Your Head Out of That Gantt Chart and Do Some Thinking Once in a While Wed, May 19, 2010 Best Practices , Social Media Do you make time in your day to just sit and think?

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Gov 2.0 Project Web 2.0 Meeting 79

Social Media Strategery

FEBRUARY 2, 2015

Creative Commons image from Flickr user Slackley. This post originally appeared on PRSA Pittsburgh’s blog. . In this month’s Pittsburgh Magazine, there’s a story highlighting how millennials are literally and figuratively transforming my hometown.

Communities 50

Communities Startup Energy Creative Commons 50

Social Media Strategery

APRIL 23, 2012

Photo courtesy of Flickr user SeRVe Photography. "Let's "Let's bring PR in so they'll get us some media coverage for the new launch!" " "Let's make sure we have PR look this over to make us sound better."

Foursquare 101

Foursquare Widget Advertising Flickr 101

Social Media Strategery

SEPTEMBER 18, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Let Luck Be a Lady: Attending BlogWorld 2008 Fri, Sep 19, 2008 Prof. I’m one of the leads for our social media/Government 2.0 Government 2.0 Miscellaneous Personal Prof.

Gov 2.0 50

Gov 2.0 Hotels Web 2.0 Wiki 50

Social Media Strategery

DECEMBER 13, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Stop the Posturing About Government 2.0 Development , Social Media Stand Out and Do Something! Time to step out of the echo chamber of the social media blogosphere.

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Social Media Strategery

FEBRUARY 25, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Why Start Another Social Media Blog??? However, this has led to an almost stale conversation in the social media blogosphere where we’re preaching to the choir.

Gov 2.0 50

Gov 2.0 WordPress Resources Wiki 50

Social Media Strategery

JANUARY 18, 2011

When we’re talking about social media, why does the medium matter more than the content? Why is social media held to this impossibly high standard when other technology isn’t? The same is true in social media. Image courtesy of Flickr user russeljsmith. But why should it be any different?

Social Media 139

Social Media ROI Yammer Metrics 139

Social Media Strategery

NOVEMBER 16, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Booz Allen Panel Discusses Enterprise 2.0 Amy brought up a great slide (on the right) on the ROI of social media. I’m one of the leads for our social media/Government 2.0

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Collaboration 50

Social Media Strategery

FEBRUARY 25, 2008

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Social Media 50

Social Media Creative Commons Flickr Questions 50

Social Media Strategery

SEPTEMBER 18, 2011

Image Courtesy of Flickr user cgallent. Earned media vs. Paid media. But social media has forced some changes to the advertising industry, whether the old-school likes it or not. Public Relations vs. Advertising. Huge budgets vs. tiny ones. What’s more effective? What offers better ROI? Of course not.

Advertising 111

Advertising Social Media Press Release Airlines 111

Social Media Strategery

APRIL 1, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Government 2.0 People were just happy to be discussing how social media is changing the way our government operates. Home About Me Speaking Legal-ese My Team Gov 2.0

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

APRIL 2, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media The “Getting Started with Government 2.0” is about more than just social media. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Social Media Strategery

NOVEMBER 10, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media What’s Going to be Your Social Media Legacy? Stop everything related to social media. What would happen to the social media practice there?

Gov 2.0 66

Gov 2.0 Social Media Wiki Sports 66

Social Media Strategery

OCTOBER 25, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Putting Social Media Before Your Health? This approach has proven to be incredibly beneficial to my organization’s social media efforts and to my career.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

APRIL 7, 2012

Lazy Peep by Flickr user [F]oxymoron. Laziness disguised as "social media best practices" and cool new tools. And while many of these tools and practices may help someone increase their reach or save them some time, they are also making social media a hell of a lot less social.

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Press Release Conversation Social Media Flickr 139