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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. 5 ways to use social media to build a crowd for your event by Socialbrite.

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). A highly favorable product review is published in an online journal. Many include at least the most popular blogs as well.

Tools 193
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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

Ironically, an article I wrote on optimizing social media strategy was just published this morning at iMedia Connection — you can read it here: [link]. And then there are monitoring tools like Alterian's SM2 that are out of most people's price ranges. And the PR world is riven with tactical behaviors.

Questions 161