Social Media Strategery

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PR Pros: Start Thinking Bigger Before It’s Too Late

Social Media Strategery

Here’s a hint for all you young PR pros out there: Image courtesy of Flickr user terren in Virginia. As publishers get better and better at integrating native advertising both effectively and ethically, the PR pro’s old standby – “earned coverage has a lot more credibility paid media” – starts to erode.

Industry 117
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What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

The blog content you’re publishing is relevant, valuable, and engaging yet no one is reading it. Image courtesy of Flickr user Rasta Taxi. Will he share it with his 100K Twitter followers and Facebook fans? Is your brand willing to retweet his story? How can you use your owned channels to drive more traffic to that story?

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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Development Social Media Learn to Walk Before You Run Sun, Nov 2, 2008 Enterprise 2.0 , Social Media Image courtesy of Flickr user karen.j.ybanez “Why aren’t people using it?&# Everything they’ve ever learned was about protecting and publishing their intellectual property. Government 2.0 Miscellaneous Personal Prof.

Gov 2.0 63
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Gov 2.0: Taking a Look Back at 2009 | Social Media Strategery

Social Media Strategery

Tech President published the Federal Web Managers’ Council paper on barriers to social media at Christmas last year. there are government wide terms of service agreements with services like YouTube, Facebook, MySpace, Flickr, Twitter since March, paving the way for engagement with citizens and stakeholders.

Gov 2.0 120
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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Development Social Media I Started a Blog But No One Cared Fri, Jan 8, 2010 Enterprise 2.0 Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 125
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Four Ways Brands Can #Unplug

Social Media Strategery

Image courtesy of Flickr user davitydave. I remember when publishing one blog post a week was considered a best practice for brands. This post originally appeared in Ragan’s PR Daily. . Thurston had grown increasingly exhausted with trying to keep up with all the Tweets, photos, status updates, check-ins, chats, and texts.

Brands 96
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The “Getting Started with Government 2.0” Guide | Social Media.

Social Media Strategery

There's also O'Reilly's Open Government book (just published: [link] ) [link] Tariq West Wow, talk about a master list. Transparency and Open Government Memo – issued the day after President Obama took office Open Government Directive – issued on Dec. Also, we recently did a man-on-the-street type of video for Sunshine Week.

Gov 2.0 138