50 Ways Marketers use Social Media to Improve Their Marketing
Harp Interactive
OCTOBER 9, 2009
Build sentiment measurements, and listen to the larger web for how people are talking about your customer. Experiment with Flickr and/or YouTube groups to build media for specific events. Marvel Comics raised my impression of this with their Hulk statue Flickr group). Consider a Lijit Wijit or other aggregator widget.
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