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The Guide To Social Media Marketing Automation

Webbiquity SMM

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. First things first.

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Can I Use This Photo on Social Media? Understanding Image Copyright

Hootsuite

Can I Use This Photo on Social Media? It’s well known that images click on social media. But sourcing images for social media isn’t always straightforward. Especially if an image is used for social media marketing. Bonus: Get the always-up-to-date social media image size cheat sheet.

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How the Regina Police Service Uses Social Media

Waxing UnLyrical

Just one of the many interesting factoids our group was given when the Regina Police Service (RPS) sent its social media officer, Kaeli Madill, to talk to us about all things Twitter and Facebook. As the hashtag suggests, every Wednesday they ask their followers what the fine is for a particular infraction.

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Using Social Media For Sustainability: WiserEarth Does It, And Well

Waxing UnLyrical

There was an LCD screen in the room where we all had gathered and we could read, tweet, talk and discuss at the same time using the right hashtag! Image: cambodia4kidsorg via Flickr, CC 3.0. Using Social Media For Sustainability: WiserEarth Does It, And Well. And either way, why?

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What “Big” Social Media Means for Small Businesses

The Realtime Report

Social media and viral content working on such a large scale is always a marvel to behold; however, it does create a bit of a conundrum for small businesses. As social media marketing remains an enigma for many SMBs, large-scale success seems so far away. So, Are We Just Chasing Trends? . Trending topics. Newsjacking.

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This Week in Social Media – 5/22/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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This Week in Social Media – 7/17/2013

Social Media Marketing

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.