Diva Marketing Blog

DECEMBER 31, 2011

One of the aspects of social media that I like most is what is at the very ?. Social media is not the beautifully wrapped box you might have opened last week. The ribbons on our social media package, just as beautiful as that perfect gift, are slightly skewed. social media is our teacher. .

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Social Media Findability Project Social Networking 69

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APRIL 22, 2012

If we learned anything about the acquisition of Instagram by Facebook , it is that the world of Social Media and mobile is colliding faster than we had ever expected. Heather Lutze has been a part of many digital revolutions (she used to work at Yahoo ) and is now the head of the Findability Formula. findability formula.

Findability 85

Findability Yahoo Engineering Mobile 85

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OCTOBER 4, 2012

They have a deep interest in digital marketing and social media but grapple with the idea of a conversation with consumers. Social media is not a conversation. When a brand makes their content as shareable and as findable as possible, people will latch on to it and share it. social media. engagement.

Conversation 108

Conversation Findability ROI Advertising 108

Pam Moore

JULY 13, 2020

As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Winning! :).

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eBook Content Findability Template 78

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MARCH 5, 2011

Know the direction of your business and build your strategy around it (hint: that's where the real ROI of Social Media, publishing and Digital Marketing lies). In search engines, online social networks and offline. media format. media savvy. online social network. social media roi. ann handley.

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Types Findability Company Content 111

Visually SM

JANUARY 29, 2015

Others look at social media in a start-and-stop manner, and by doing so they are allowing social networks to fully control their marketing conversation by simply ignoring it. A reworking of the definition of social media to become more inclusive of search principles. A greater commitment to sincerity.

Content 124

Content Marketing Findability Social Networking 124

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OCTOBER 11, 2011

What does Social Media really mean to brands? Brands will talk about using Social Media as an additional channel for their customer service. Brands will tell you that Social Media is all about a conversation. The question is this: are those brands really all that "social"? in their spaces.

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Findability Conversation Engagement Advertising 110

Pam Moore

JUNE 21, 2019

Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist. If you are working with a digital marketing or social media marketing consultant or agency be sure to look behind the magic curtain. Know your audience.

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Content Marketing Loyalty Findability 113

Keyhole.co

JANUARY 18, 2024

For example, here’s what the landing page of the same company (FrameStores) looks like: This social media management tool becomes their digital gateway, directing Instagram traffic and followers to explore their website or visit their brick-and-mortar stores. Our solution provides you with all the social media analytics you need.

Instagram 52

Instagram How To Insurance Findability 52

Visually SM

JANUARY 29, 2015

Others look at social media in a start-and-stop manner, and by doing so they are allowing social networks to fully control their marketing conversation by simply ignoring it. A reworking of the definition of social media to become more inclusive of search principles. A greater commitment to sincerity.

Content 100

Content Findability Marketing Social Networking 100

Techipedia: Tamar Weinberg

JANUARY 26, 2011

I miss the days when social media was more personalized. To this well-known retailer, social media has become just one channel of many where they need to offer customer service without any care in the world for the people they’re engaging with. What’s your social media policy?

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Findability Domain Name Policies Social CRM 201

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AUGUST 19, 2011

Social Media will not bend to your will. Your job is to make everything that you create as shareable and as findable as possible. I believe that to be the core truth of Social Media: how a brand makes itself as shareable and findable as possible. social media fatigue. social media fatigue.

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Findability Web 2.0 Twitter Publishing 105

Convince & Convert

AUGUST 4, 2011

All those people you interact with in social media? Each and every time you decentralize your content, you make it findable by people who don’t know you yet, and that’s how you drive your business forward – not by preaching to the choir. They already know your brand. Your email subscribers? Same thing.

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Content Findability Marketing URL 147

Convince & Convert

MAY 23, 2011

The number of impressions your Facebook musings receive (findable in your Facebook Insights report) is akin to your email open rate. You want to keep your business top-of-mind among people that are already aware of you, and encourage those people to buy again and tell their friends. Valuing Facebook Through an Email Prism.

Findability 151

Findability Facebook Newsletter Cost 151

Webbiquity SMM

DECEMBER 13, 2011

The “big 5″ social networks have a definite “order of familiarity” to follow for proper social media etiquette: • Twitter, YouTube and Google+: you can follow/add virtually anyone you find interesting/relevant/influential. The only way to found on social networks is to be active on them.

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Social Networking B2B Plaxo Marketing 190

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JANUARY 31, 2012

In fact, if Facebook's growth and interest continues to propagate, we can expect that more and more platforms will simply offer social networking solutions that can live and play alongside and within Facebook (much like Twitter does). It was also this past December that it cracked into the top ten social media sites in the world.

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Hitwise Delicious Findability Yahoo 101

Sprout Social

JULY 1, 2021

On a page or blog post, it includes the meta description and title tag, alt text on images and structuring the content so information is relevant to both the user and findable by search engines. Off-page SEO includes both website backlinks and social media posts. On-page SEO : This is the optimization of the content itself.

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B2B SEO Travel Hubspot 123

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AUGUST 2, 2013

It allows Facebook to track trends and what is being shared in new and dynamic ways but, ultimately, the easier Facebook makes the content that is being produced on the channel as shareable and findable as possible, the harder it becomes for Facebook users to not use and increase their usage of this service. online social network.

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Findability Facebook Hashtag Mobile 111

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MAY 9, 2013

Have you truly leveraged social media and traditional communications to uncover the real stories of your business? Making the content that you are creating as shareable and as findable as possible? social media. Telling your story. The types of stories that people will actually want to find and share? mobile app.

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Brands Press Release Findability YouTube 108

Convince & Convert

JANUARY 7, 2015

I’m a huge proponent of content marketing and social media. It’s about amplification and findability now, not just creating smart content. Sprout Social Shoutout. Today’s Sprout Social Shoutout is for my friend Arnie Kuenn. You should definitely be following Arnie in social media.

SEO 60

SEO Findability Skills Paid Search 60

Hootsuite

SEPTEMBER 16, 2021

So, how do you make yourself “findable”? Use your other social media platforms to ask your followers what kinds of content they’d want to see on TikTok. The best time to post content on social media ? And better yet, “followable”? Spoiler alert: it’s not so straightforward. It’s where you want to be! Just ask them!

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Tips Hashtag How To Instagram 138

Techipedia: Tamar Weinberg

OCTOBER 20, 2010

This isn’t a real post about social media strategy, but it’s an important issue that follows from our social media behavior online. Ironically, this is something that takes a bit of effort on our part, yet nearly 4 million of us share our whereabouts across location-based social networks.

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GPS Privacy Findability Report 217

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JUNE 20, 2011

It's sad that most Marketers think that Digital Marketing, Social Media and/or mobile is going to save them. Making your content as shareable and as findable as possible. social media. This revolution in Marketing that we're going through is not about technology, platforms, channels or anything else like that.

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Findability Mobile Social Media Brands 111

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NOVEMBER 11, 2011

Pundits discuss Social Media as being all about the "conversation." It also comes from great content becoming as shareable and as findable as possible. social media. " The value for me, personally, comes from the real interactions between real human beings that takes place. brand reflection.

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Findability Policies Conversation Twitter 99

Convince & Convert

JANUARY 7, 2015

I’m a huge proponent of content marketing and social media. It’s about amplification and findability now, not just creating smart content. Sprout Social Shoutout. Today’s Sprout Social Shoutout is for my friend Arnie Kuenn. You should definitely be following Arnie in social media.

SEO 60

SEO Findability Skills Paid Search 60

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JANUARY 6, 2011

Don't forget about the social media spaces: Twitter, Facebook, LinkedIn , etc. says, "don't write cheques with Social Media that your websites can't cash." There has been such a focus on Social Media that many business websites look tired, out-of-date and lack many of the baseline functionality that consumers now expect.

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Hitwise Findability Domain Name Wikipedia 111

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MAY 23, 2014

In a strange twist of fate/timing the blog comments being shut off happened in and around the same time that the subject of commenting on blogs re-entered into the social media zeitgeist. To me, what makes any piece of content "social" is how shareable and findable it is. social media. That''s it.

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Comments Disqus Findability Blogger 73

Ari Herzog

JANUARY 12, 2016

by Julia Campbell Related Stories Why Sharing on Social Media is the Water Cooler Be Wary of Absent Ties Why I Want Weak Ties. by Shonali Burke Hey Ari, This is out of topic but I guess women also use. by Farrell John Conejos She doesn't avoid it — but she chooses not to plaster herself.

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Findability LinkedIn Social Networking Facebook 70

Keyhole.co

JANUARY 26, 2024

The Kardashians are the original apex influencers who perfected the model of conquering social media with intriguing content and popularity. This blog examines Skims’ social media strategy and how the brand leverages influencer and celebrity partnerships. Here’s the total followers on Skims’ main social media accounts.

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Influencer Social Media Strategy Marketing 59

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OCTOBER 14, 2011

While it's easy to confuse the two, the systematic ghettoization of Social Media and how Digital Marketing gets rolled into the more general advertising initiatives are clear indications that we're not taking the opportunity to do something truly unique all that seriously at all. digital media. social media.

Findability 107

Findability Marketing Loyalty ROI 107

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

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LinkedIn Tips B2B Findability 189

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APRIL 6, 2011

What can someone new to the Social Media world do to find and attract readers while building their own community? Her answer was: "I always say social media, and building a community in general, is all about stroking other people's egos and scratching their backs. social creature. social media.

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Comments Communities Findability Publishing 111

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NOVEMBER 13, 2012

Because email was created before the advent of social media and other collaborative tools, we now need to figure out a way to unlock a lot of this communication. We need to make it as shareable and as findable as possible to those that need it. media hacker. social age. social media. blue kangaroo.

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Wikipedia Findability Startup Collaboration 101

Kikolani

MAY 5, 2016

Some are wondering: Why bother with link building when you can just share your content on social media? Today, quality link building is the requirement to have a good profile and leading findability for your site. How quickly things change!

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Content Findability Engineering Flickr 78

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APRIL 17, 2012

What makes media a social media? If you ask someone what social media is, they will inevitably say that it's all about the conversation. I'm no longer bullish on this notion of conversation within social media. Scaling your social media efforts back is the best way to scale them for true growth.

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Wiki Hotels Social CRM Retail 102

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MARCH 29, 2011

As the interest surrounding social media monitoring tools continues to grow, it begs the question: Why are brands spending so much money on social media monitoring platforms when plenty of free and easy-to-access tools already exist? Social 2011. social 2011. social commerce. social media.

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Radian6 Findability RSS Sentiment 102

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APRIL 9, 2014

So, before you put finger to keypad in an effect to pump out an extra few free impressions to a saturated social media channel, sit down and ask yourself the following: How trusted as a source of information is our organization? Is our content both findable and shareable to everyone that it needs to be? social media.

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Questions Content Press Release Findability 102