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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. They continue to innovate in the realms of sports and footwear.

Sports 59
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YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. Could they be both? YouTube TV.

YouTube 154
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103 YouTube Video Ideas for When You’re Out of Inspiration

Hootsuite

Take the time to film an in-depth review of the product. Try learning a new recipe and film it so viewers can follow along step-by-step. Video reviews of books, movies, and TV shows This is a great YouTube video idea for those passionate about literature, film, and television. Don’t worry about getting things perfect.

YouTube 103
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. Their unconventional strategy of sponsoring extreme sports and adventures to capture the youthful adrenaline junkie crowd.

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#Rio2016 Campaigns Dominate Social Media This Week!

Audiense

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games.

Campaign 110
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Rainierland Alternatives

SocialFish

Rainierland was immediately taken over by another team and is still functional today with almost daily updates of the movie database. The main movie page gives you a short synopsis of the film as well as a minimum of 20 working links to watch the movie. Tamayo, was arrested in 2016 for streaming copyrighted movies. With more than 1.6

Film 100
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How Being Specific about Social Strategy can Increase Social Influence

Convince & Convert

Nick’s team is also going through and aggressively pruning email accounts, all with the idea that focusing the social strategy will be easier for their team and, more importantly, easier for the community. The Tribeca Film Festival and AT&T are teaming up this year to find out which film every New Yorker should see.