Trending Sources

Why Alps Bethneck is 5 Years Old

Ari Herzog

At the opening party for a machinima film festival, Jose Marques, a Portuguese venture capitalist friend, sent me an invite to Gmail. For a few years I compared what was happening in Second Life with what was happening with “my” 3D gamemaking software. This is a guest blog post by Stephen Black. This is his story. 2005: Flickr. Or, do I want to use it as a base for experimentation?

Mashup 143

How to Build Trust in Your Brand Using Video

Techipedia: Tamar Weinberg

Check out this excellent example of a customer testimonial video for Delcam, a CADCAM software solution company. Importantly, the customers are all filmed in their working environment and the professional tone of the video validates Delcam’s reputation as a leading company within the CADCAM software industry. This is a guest post by Neil Davidson. Corporate story.

Video 131

A Modern-Day Marketer’s Guide to Creating Epic Video Marketing Content for Facebook, Snapchat, Twitter, and More

Buffer Social

Export your video in the format and resolution in which is was filmed ( source ). Phone Camera Tripod:  Video marketers filming with phones or camcorders may quickly realize that it’s quite tough to keep the camera stable. Wondershare Filmora (Windows/Mac) : Filmora  is the software that we use here at Buffer to edit many of our videos. You need … Resources. Sweet!

50 Shortcuts to Create Visual Content for Social Media

Socially Sorted

But it’s also photo editing software. Film, edit and share professional looking videos straight from your smart phone – this app allows you to make videos faster with automatic video editing, include “B Roll” shots, and add logos, lower thirds and intros/outros. Image by Shutterstock. ” Almost 80% of them said the following:    Time. And much quicker.

The Silent Revolution: Facebook Video and the Importance of Consumer Behavior

Buffer Social

In silent films, the dialogue is transmitted through muted gestures, mime and title cards which contain a written indication of the plot or key dialogue. Editing video used to be a time-consuming task and one that involved using expensive, professional software. Back in 1894 to 1929, before sound could be synchronized with video, silent movies were in their heyday. Via OSXDaily.

Feed 23

How 16 Companies are Dominating the World’s Google Search Results

Viper Chill

In the Academy Award-nominated film Food Inc , filmmaker Robert Kenner reveals how the varied choice of items we see on the shelves of supermarkets is actually a false presumption. They’ve Taken Over Software. Instead, that seemingly endless variety is actually controlled by just a handful of companies. Being an inquisitive marketer I had to check it out for myself.

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Love my family, peeps, dogs, film, food and learning.”. Prolific Twitterer, Bostonite, CEO and founder of the oneforty social business software hub, as well as co-author of Twitter For Dummies. Based in Boston, Rebecca is a singing Inbound Marketer with all-in-one marketing software platform developer HubSpot. What is it? The answer may come from the email marketing field.

8 New B2B Video Content Marketing Trends

Convince & Convert

Do a screen cast of the inner workings of your software to show consumers what happens to their data and how it works. 2. Develop simple how-to videos for each and every step of your product implementation, especially if it’s a software program. Try this: Send a film crew to your team’s annual 5K to document the fun spirit and dedication to fitness of your employees. That’s it.

B2B 60

12 Ways to DO and NOT DO a Social Media Press Release – MSF Medecins Sans Frontieres

Laurel Papworth

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians. So, hey! Do me a favour? Really? So some social.

The Power of Listening

Convince & Convert

The film tells a story about listening. Eric Boggs is the Founder & CEO of ">Argyle Social , a venture-backed social media marketing software provider based in Durham, NC. He’d kill us if he had the chance. This ominous phrase lies at the center of the plot in Francis Ford Coppola’s brilliant 1974 thriller “The Conversation”. But he doesn’t really listen.

Film 19

5 Tips for Great Content Curation

mashable.com

fyi: curated documentary films can be found here: [link]. software. Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. People Recommended Mashable Staff More people. Jobs Events Try Our New Social News App Welcome to Mashable! World Featured in US & World Videos Featured: Pinterest Apple Facebook. Trending Stories.

Creating and Sharing Videos Online – Quick Guide

The Way of the Web

Who hasn’t watched a screencast or software tutorial delivered with all the flair of a tax audit? 2. Film in sections for longer videos, which allows you more editing freedom, and to change location etc to keep an audience interested. From webcams and smartphones to RED cinematic cameras for motion pictures, the possibilities have never been more open. Production and Editing.

Video 37

How I Moved Cross-Country Based on a Database

Geoff Livingston

Most notable among them is BestPlaces.net , the online home of researcher Bert Sperling’s “Places, USA” software. The following is a guest post by my friend  Jay Baer , a hype-free social media and content strategist, author, and speaker. He just released a book called Youtility ( check out my review here ), and is out and about quite a bit these days. He graciously agreed.

Podcast 395 - Storytelling in a Digital Age

Engaging Brand

Jonah Sachs, story expert, filmmakter and co-founder  of  Free Range Studios , whose stories have taken top honors three times at the South by Southwest Film Festival  joins Anna Farmery for this weeks Engaging Brand podcast. Jonah's work and opinions have been featured in  The New York Times , The Washington Post, CNN, FOX News, Sundance Film Festival , NPR and in  FastCompany Magazine  who named him one of the 50 most influential social innovators and he  joins Anna Farmery to discuss Winning The Story Wars. How to get heard and how to contribute to a better society.

Film 12

The big challenge for social media attribution

The Way of the Web

Back in 2004, a film named Fröken Sverige was released, starring Alexandra Dahlströhm. It was also the first film to star Dahlströhm since her debut in 1998, in a great Lukas Moodyson film. One of the people I started following and occasionally chatting with was @Sizemore , who is best described by his About page as writing for TV and film. Can the gap be closed? Buffer.

The disaster of movies and adverts

The Way of the Web

It was being shown on commercial Channel 5, which as a commercial channel airs advertising frequently throughout the film. The BBC is funded by TV license payments, so can show films without adverts, as can any service behind a pay-wall. The risk of people using that time to get a drink or go to the toilet still exists even when you disrupt millions of pounds invested in an entertaining show or film. It’d mean changes to the advertising industry, and the booking software and procedures, but suddenly you can start laser-targeting instead of carpet bombing.

Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

Simple Idea That Helped Quicken Software Reach 70% Marketshare. Of course, most users were not only balancing their checkbooks within eight minutes but also discovering that they couldn’t live without this software. The result: 70% global market share in personal-financial-management software with minimal expenses for traditional marketing or selling. million. Then $190.

5 Essential Spreadsheets for Social Media Analytics

mashable.com

Sign in with Facebook or Facebook Mashable Social Media All Social Media How-To Facebook Twitter YouTube Google+ Featured in Social Media Tech All Tech Apps & Software Dev & Design Gadgets Mobile Featured in Tech Business All Business Advertising Marketing Media Small Business Startups Featured in Business Entertainment All Entertainment Film Gaming Music TV Featured in Entertainment US & World All US & World Politics Social Good U.S. More Stories in Apps & Software. software. People Recommended Mashable Staff More people. Trending Stories. “). Print Story.

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

For instance, I rarely talk about software.) David Chen David Chen is currently the Managing Editor of /Film and the host and producer of both /Filmcast and The Toblowsky Files. Dharmesh Shah Dharmesh Shah is the founder and CTO of HubSpot , a software company that focuses on Internet Marketing. But too bad, I was watching a recruiting video for a software co. No hype.

30 Killer Resources to Learn Content Marketing

Writtent Blog

Kapost is a leading provider of content marketing software, and their free eBook is definitely worth your time, if for no other reason than it’s an actual marketing comic book. 4. Documentary filmmaker Morgan Spurlock, famous for the film Supersize Me , discusses the ideas of sponsored content and digital influencers in this Ted Talk. 7. Image credit Adobe. CMI Case Studies.

How Data Is Used to Refine Marketing Messages

Convince & Convert

Within two days, the agency and Bodyform made a film in reply to this man’s post. In the film, the supposed CEO of Bodyform responds in cheeky kind. Even when it’s not other humans sitting at a desk somewhere and listening, it’s computers and systems within computer software. Image via BigStockPhoto.com. Or at least we should be. The “Tent Pole” Marketing Model. Crickets.

Data 37

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

He is a Communication and Marketing veteran, with a career that spans radio and television broadcasting, agency partnership, film & video production, and professional services consulting. Mike is the CMO at HubSpot in Boston, a marketing software company. Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month.

10 Unexpected Places to Find Business Blogging Inspiration

Writtent Blog

Integrating memes, trending television shows and films, or even celebrities into your content gives you an almost unfair advantage. If you’re struggling to come up with a creative way to recast your marketing automation software product, a battle against zombies may be the perfect analogy to get you feeling creative again and increase your chances of gaining meteoric social shares. 3.

Meme 28

Create a World-Class Online Community for Your Business

mashable.com

Telligent , an enterprise collaboration software company, believes that some day the same answer will immediately occur to both of us. Have an account? Nothing coming to mind immediately? Me neither. “This stuff is going to start rolling off of your tongue…some of these leaders will start being known as the definitive world-class leaders. You can also download the white paper [.]

Class 52

Content vs. Community: How Online Publishers Can Nurture Both

mashable.com

How can you expect to keep up with your community when you’re stuck with a multi-million dollar investment and a 20-year-old piece of software? Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in with Facebook or Twitter to get started! Have an account? Follow Jordan on Twitter at @jkretch. Have you heard of Google+? Used it?

Why Curation Is Just as Important as Creation [OPINION]

mashable.com

For example, Roger Ebert watches a lot of movies — maybe so you don’t have to — he gives his opinion and tells you why maybe you would enjoy a certain film or not. software. Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. People Recommended Mashable Staff More people. Trending Stories. Hopefully.

How to Become a Niche Rockstar: The Guide

Viper Chill

Tucker Max took his self-entitled “jerk attitude&# to the internet in the form of online stories and earned himself not only a book deal, but a Hollywood film actually called ‘Tucker Max’ Regardless of what you think about Russell Brand’s comedy or acting abilities, you can’t deny that he’s a very unique celebrity character in the way that he presents himself.

HOW TO: Properly Use Badges to Engage Customers

mashable.com

Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in with Facebook or Twitter to get started! Have an account? Badges are among the most visible elements of gamification, the use of game-thinking and game mechanics to engage media audiences. However, social media badges are often maligned as boring or weak. Interesante, sí, oh sí.

Badge 62

Podcast 400 - Emerging Technology and Emerging Markets

Engaging Brand

How the change in digital files has changed the music and film industry - and how it will change other industries in the future. How you can listen to The Engaging Brand. 1) You can listen on your PC now without downloading any software just click hear to listen to the latest marketing podcast. 2) You can subscribe to the show via  iTunes  or. 3) If you use a different podcatcher then you can subscribe using the following  RSS Feed. I can't believe that it is podcast 400 of  The Engaging Brand podcast  covering social media , business ideas and brand marketing tips.

Film 12

Top 10 Reputation Tracking Tools Worth Paying For

mashable.com

How to Begin You need to decide if you want software for tracking conversations or if you want to pay a vendor for consulting and reporting. Once you have buy-in and one or more people as dedicated resources to either use the vendor’s software or analyze and communicate their reports and strategies across the business, you are ready to select a vendor. The reports you’ll receive by using this software focus on sentiment (it’s in the name), which tells you if the mention is positive, negative or neutral. Dan Schawbel is the author of Me 2.0: thanks! thanks!

What to Look For When Hiring a Community Manager

mashable.com

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Twitter List Directory Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky DynDNS Intridea Welcome to Mashable! Have an account? Do You Need A Community Manager?

10 Ways to Achieve Agile Content Marketing: Content Reuse

Writtent Blog

As computers were becoming a commonplace tool for businesses worldwide, Royce realized that the process of developing software was entirely new. Royce believed that software developers needed a new method of management, which sparked the agile methodology. Film your conversations, and use the transcripts for case studies. Image Credit: FreeDigitalPhotos. Waste not, want not.

eBook 11

Should You Outsource Your Social Media Efforts?

mashable.com

); // Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account? How well is your social media working today?

iPad 44

5 Proven Strategies for B2B Social Media Marketing

mashable.com

That’s what Kinaxis , an Ottawa-based supply-chain software company, did. From a business momentum perspective, Kinaxis achieved double-digit growth in its software subscription revenue, and for the first half of 2010, as compared to the second half of 2009, it saw the following results: 230% increase in community members 65.2% We're a small B2B software startup and we focus on testing out new campaigns/tools and are constantly reviewing the metrics to determine what's working. The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more.

B2B 41

5 Proven Strategies for B2B Social Media Marketing

mashable.com

That’s what Kinaxis , an Ottawa-based supply-chain software company, did. From a business momentum perspective, Kinaxis achieved double-digit growth in its software subscription revenue, and for the first half of 2010, as compared to the second half of 2009, it saw the following results: 230% increase in community members 65.2% We're a small B2B software startup and we focus on testing out new campaigns/tools and are constantly reviewing the metrics to determine what's working. The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more.

B2B 41

How to please Twitter addicts! [VIDEO]

Absolute PA

thought it would be fun to record the gift giving which then became a great excuse to tinker around with the iMovie editing software on my Mac. The original filming was done on my Flip Mino HD camera. If you follow me on Twitter , are a fan of my Facebook page or receive my weekly social media tips (you don’t? You can get your own Addict mug from Name Art. What do you think?

2011 #Nifty50 Top Twitter Men

Blue Focus Marketing

He is a Communication and Marketing veteran, with a career that spans radio and television broadcasting, agency partnership, film & video production, and professional services consulting. His Mike is the CMO at HubSpot in Boston, a marketing software company.  These men are indeed using Twitter to rewire and reorient the Web.  But, by no means, is this list complete. Adam L.

B2B 41