Social Media Strategery

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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

When I first started using social media professionally back in 2006, it was because I recognized that these new tools could fundamentally change the way organizations communicated and collaborated. Back then, using social media in the government was like being among the first cavemen to discover fire.

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Customers Don’t Want Ads, They Want a Conversation…Just Not the Conversations You Want to Have

Social Media Strategery

Brands have all these tools at their disposal to tap into the hearts and minds of their most important stakeholders – their customers – and yet most let that power waste away with pictures of cats and Call Me Maybe videos. For most customers, liking a brand in social media isn’t about engagement or conversations.

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Social Media is Driven by the Person, Not the Position

Social Media Strategery

Then we’ll see the transformation from isolated pilots to these tools becoming a normal part of the landscape. Then we’ll see the transformation from isolated pilots to these tools becoming a normal part of the landscape. I was searching for this since past 3 months and i am glad to see it here.

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Justifying Social Media to the Big Wigs

Social Media Strategery

However, no matter how fantastic your material is, you’re not going to get far with any senior leader unless you have an understanding of these tools yourself. I won’t stop preaching that social media isn’t about the tools. I’m going to show them how the tools can make a difference in their day.

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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

As a result, pricey monitoring and analytics tools will be migrating from the wish list to the approved budget. Meanwhile, social networks realize that brands will pay big money for access to the millions of users in their online communities, and they’re going to charge more and more for that privilege. Paid sponsorships.

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Top Ten Quotes From BlogWorld 2008…thus far! | Social Media Strategery

Social Media Strategery

Development , social media , tools This post was written by: sradick - who has written 82 posts on Social Media Strategery. I’ve heard some incredibly insightful/funny/wise/profound/outrageous things here at BlogWorld 2008. Here are the top ten things that I’ve overheard and/or saw in the Conference Twitter feed.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Development Social Media I Started a Blog But No One Cared Fri, Jan 8, 2010 Enterprise 2.0 Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. why isn’t anyone asking questions? So, patience.

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