Dave Fleet

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Social Mediators 7 – Eqentia – Social Media Monitoring Tool For Enterprises

Dave Fleet

William sees Eqentia becoming a productivity tool for medium and large enterprises. Eqentia will be most attractive to teams that have both power users and executives who don’t care about how to use the tool, but just want to see its output.

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Facebook Strategies: Content Over Creative

Dave Fleet

While look and feel does matter, instead of spending the bulk of your budget on custom design and widgets, consider splitting that budget differently, with more of a focus on: Converting people from visitors to fans – optimize your page; use tools like Kontagent to test and tweak your apps to get the best possible results.

Strategy 410
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Reflections on the changing digital agency environment

Dave Fleet

This was the period when the current platforms all launched, and it felt like there was a new social media tool or network emerging every week. The first five years – 2006-2010 – were catalysed by constant change.

Mobile 105